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Political Marketing became mandatory to ensure the functioning of modern politics. The way the political product is addressed by political marketers and conveyed by the media can be controversial when it’s perceived a commercial intention behind. T
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=od______1437::6368f0d21a742bf756e6e062f85624e2
https://hdl.handle.net/10362/138968
https://hdl.handle.net/10362/138968
