Zobrazeno 1 - 10
of 23
pro vyhledávání: '"Mathieu Lajante"'
Publikováno v:
Frontiers in Psychology, Vol 11 (2020)
Do usual commercials elicit the full spectrum of emotions? For this perspective paper, we posit that they do not. Concepts and measures related to the adaptive functions and well-being areas of emotion research cannot simply be transferred for use in
Externí odkaz:
https://doaj.org/article/f54b6402a03a48ec981ef6a72764d395
Autor:
Mathieu Lajante, Gulliver Lux
Publikováno v:
Frontiers in Psychology, Vol 11 (2020)
Although neuroscience is currently gaining wide acceptance in organization science and management studies, some important questions remain unanswered and may hinder the development of so-called organizational neuroscience. Specifically, it appears th
Externí odkaz:
https://doaj.org/article/0292e021fdc24ceea597e9af8fc57522
Publikováno v:
PLoS ONE, Vol 12, Iss 9, p e0184415 (2017)
The first aim of this research was to assess the effectiveness, in terms of emotional and behavioral reactions, of moderately vs. highly TVWs (Threatening Visual Warnings) displayed on tobacco packs. Given the key role that emotional reactions play i
Externí odkaz:
https://doaj.org/article/644f864de20240409a0ce028a3a7491c
Publikováno v:
Service Business. 17:315-357
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::6258e086d2d04c051b199b437f79a852
https://doi.org/10.1007/s11628-023-00525-z
https://doi.org/10.1007/s11628-023-00525-z
Publikováno v:
International Journal of Contemporary Hospitality Management. 34:1062-1083
PurposeResearch on the role of affective forecasting in hotel service experiences is in its infancy, and several crucial questions remain unanswered. This study aims to posit that affective forecasting is a significant antecedent of customers’ affe
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::75e5782efd18eb1ae91caea6ce734ca2
https://doi.org/10.1108/ijchm-04-2021-0530
https://doi.org/10.1108/ijchm-04-2021-0530
Autor:
Léo Trespeuch, Élisabeth Robinot, Laurent Botti, Julien Bousquet, Aurélie Corne, Florence De Ferran, Fabien Durif, Myriam Ertz, Jean-Marc Fontan, Jean-Luc Giannelloni, Damien Hallegatte, Dominique Kreziak, Mireille Lalancette, Mathieu Lajante, Hélène Michel, Béatrice Parguel, Nicolas Peypoch
Publikováno v:
Natures Sciences Sociétés. 29:479-486
La question traitée dans cet article porte sur le monde d’après la pandémie… Représente-t-elle un moment décisif qui va nous faire basculer vers une société plus responsable sur les plans sociaux et environnementaux ? De nouvelles habitude
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::560fd813d0757da92243e45813fa78bc
https://doi.org/10.1051/nss/2022005
https://doi.org/10.1051/nss/2022005
Publikováno v:
Computers in Human Behavior. 146:107792
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::ef7339755fedab7dfb71e1ef08ed78c9
https://doi.org/10.1016/j.chb.2023.107792
https://doi.org/10.1016/j.chb.2023.107792
Autor:
Mathieu Lajante, Riadh Ladhari
Publikováno v:
Advances in National Brand and Private Label Marketing ISBN: 9783031065804
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::09fe3b3ccb606a3c76c2cbda0234bba4
https://doi.org/10.1007/978-3-031-06581-1_11
https://doi.org/10.1007/978-3-031-06581-1_11
Autor:
Riadh Ladhari, Mathieu Lajante
Publikováno v:
Journal of Retailing and Consumer Services. 50:305-313
In this paper, we call for a peripheral psychophysiology approach in order to fully unlock the potential of affective neuroscience in retailing and consumer services. We assume that using peripheral psychophysiological measures of embodied cognition
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::fc9c4f8d3c454431e9f4f4e998d31f6f
https://doi.org/10.1016/j.jretconser.2018.07.005
https://doi.org/10.1016/j.jretconser.2018.07.005
Publikováno v:
Journal of Retailing and Consumer Services. 48:113-121
The goal of this research is to segment Generation Y female online shoppers according to their psychographic, demographic, and behavioral characteristics. Data were collected from members of two consumer panels of a women's fashion retailer. In total
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::7544a069e3cacf34aa5ba50c2c828b25
https://doi.org/10.1016/j.jretconser.2019.02.003
https://doi.org/10.1016/j.jretconser.2019.02.003