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Autor:
Maslen, Andy
'We ordered coffee, cut open a human brain and discovered the secret of persuasive copywriting.'A chance encounter with a neuroscientist showed Andy Maslen that his belief in the power of emotion was founded on hard science. Over coffee, the two disc
Autor:
Blythe, Jim, Maslen, Andy, Wright, Howard, McCartney, Sarah, Kourdi, Jeremy, Forsyth, Patrick, Gifford, Jonathan, Hawkins, Anne
Are you looking for a great idea or some inspiration to make your business more effective and cutting edge? Do you need to motivate and inspire your employees; shareholders or customers? Do you need to turbocharge your career? Do you want to do thing