Zobrazeno 1 - 10
of 20
pro vyhledávání: '"Mary Hume"'
Publikováno v:
Narrative in Social Work Practice: The Power and Possibility of Story
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::bedc9b9b96814398a280b706d96cb102
https://doi.org/10.7312/bura17360-014
https://doi.org/10.7312/bura17360-014
Autor:
Anne Leonard, Jessica Mary Hume
Publikováno v:
Public Relations Review. 40:294-304
The role and importance of international non-governmental organisations (INGOs) has increased with globalization and the growth of global institutions. Despite this growth, academic research into INGO management remains limited and, due to their uniq
Autor:
Richardson, Mary Hume
Publikováno v:
Quarterly Journal of Current Acquisitions, 1946 Feb 01. 3(2), 6-10.
Externí odkaz:
https://www.jstor.org/stable/29780410
Autor:
Margaret Mary Hume
Publikováno v:
Journal of World Business. 45:385-394
The concept of developing sustainable consumption practices has been a factor for discussion within academic literature for nearly half a decade. Many have argued the consequences of unmonitored consumption practices within a 'throw-away' society wou
Publikováno v:
Journal of Services Marketing. 24:170-182
PurposeOrganizations must base success on consumer retention predicated on the consumer's desire to repurchase. Some organizations, such as those providing emotionally charged and complex services in the performing arts, find this difficult. Knowledg
Publikováno v:
Australasian Marketing Journal. 17:232-237
This paper presents a unique city branding case applying narrative analysis to the marketing manager's account of his long running campaign to brand Logan City. The analysis finds that the campaign has many of the hallmarks of social marketing, but f
Publikováno v:
Journal of Nonprofit & Public Sector Marketing. 20:299-328
This article examines a system of interrelationships including involvement, service quality for core and supplementary service, value and satisfaction to repurchase intention in a performing arts context. There is little research that examines in det
Autor:
Margaret Mary Hume
Publikováno v:
Managing Service Quality: An International Journal. 18:349-369
Purpose – This research models the interrelationship of service quality (SQ) for core and peripheral service, perceived value and satisfaction to establish a system of relationship that predicts repurchase intention (RI) in a performing arts contex
Publikováno v:
European Journal of Marketing. 42:311-326
PurposeThe aim of this paper is to report on the structure and relationships between value and satisfaction in a cultural performing arts setting to identify the structure of satisfaction in the performing arts context.Design/methodology/approachThis
Autor:
Margaret Mary Hume, Craig Hume
Publikováno v:
International Journal of Nonprofit and Voluntary Sector Marketing. 13:129-140
Australian nonprofit organisations (NFPs) operate in an increasingly competitive marketplace for funding staff and volunteers and donations. In this context, many NFPs are being driven to adopt more commercial practices in order to improve their stra