Zobrazeno 1 - 10
of 15
pro vyhledávání: '"Markus Vanharanta"'
Autor:
Markus Vanharanta, Phoebe Wong
Publikováno v:
Journal of Business & Industrial Marketing. 37:2010-2021
Purpose The purpose of this paper is to ease the methodological application of critical realist multilevel research in business marketing. Although there has been plenty of theoretical contributions in this field, it is not always clear how critical
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::fd385f2adedf0b95b1a16ecdf8875fe4
https://doi.org/10.1108/jbim-01-2021-0068
https://doi.org/10.1108/jbim-01-2021-0068
Publikováno v:
Journal of Consumer Behaviour. 16:72-81
How consumers use possessions and consumption to enact their shared-self has been underexplored in earlier consumer research. The purpose of this paper is to investigate the emergence of couple-level (or partnered) shared-self. A narrative research m
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::5f3464595d8eecc94d727187d958428f
https://doi.org/10.1002/cb.1606
https://doi.org/10.1002/cb.1606
Autor:
Markus Vanharanta, Andrew D. Pressey
Publikováno v:
Industrial Marketing Management. 55:35-49
In this case study investigating illegal cartels, we contribute to our understanding of the dark side of business relationships in three different areas. First, we expand upon the dark side of business relationships theme, by investigating the nature
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::ae47355abcd642487bedd5d96426cb06
https://doi.org/10.1016/j.indmarman.2016.02.009
https://doi.org/10.1016/j.indmarman.2016.02.009
Publikováno v:
European Journal of Marketing. 48:2071-2104
Purpose– This study aims to address how and why do formal key account management (KAM) programmes hinder effective KAM management, and how can the problems of formalization in KAM be overcome. Recent empirical studies have reported an unexpected ne
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::ecf1d7bee1ad9fd386828077141c675b
https://doi.org/10.1108/ejm-10-2010-0561
https://doi.org/10.1108/ejm-10-2010-0561
Publikováno v:
Industrial Marketing Management. 43:760-768
Intuitive insights have been recognized as an integral part of marketing and managerial proficiency. In this article, we expand upon this understanding by theorizing the institutional dimension of intuitive expertise. By developing a theoretical fram
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::dc3f8da9e9a9ac34d16bce9ddea1e994
https://doi.org/10.1016/j.indmarman.2014.04.006
https://doi.org/10.1016/j.indmarman.2014.04.006
Autor:
Markus Vanharanta, Mark Stevenson
Publikováno v:
Production Planning & Control. 26:97-115
Insufficient attention has been paid to behavioural influences on the implementation of the ‘Workload Control’ (WLC) concept – a Production Planning and Control (PPC) approach for small and medium sized Make-To-Order companies – and there is
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::6f2985bd30edf03532596a9efb78d8d8
https://doi.org/10.1080/09537287.2013.856493
https://doi.org/10.1080/09537287.2013.856493
Publikováno v:
Industrial Marketing Management. 42:336-346
In this paper, we examine the implications for understanding the practices of researching business networks that result from the ontological paradigm choices that researchers make. This is not an esoteric theoretical problem; without understanding th
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::b1123c115ae04b71c7089235b6d28466
https://doi.org/10.1016/j.indmarman.2013.02.003
https://doi.org/10.1016/j.indmarman.2013.02.003
Publikováno v:
Industrial Marketing Management. 42:275-282
Marketing as a discipline in general, and industrial marketing in particular, has drawn upon a number of different theoretical perspectives from domains as diverse as organisational theory, systems analysis, economics, psychology, sociology and anthr
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::1df7990545769d779f9d470278b94363
https://doi.org/10.1016/j.indmarman.2013.02.001
https://doi.org/10.1016/j.indmarman.2013.02.001
Publikováno v:
Journal of Marketing Management. 28:936-954
This paper investigates the nature of the boundaries between the extended self and possessions (including potentially extended possessions) in the context of gift giving for Hong Kong Chinese consumers. Our findings showed that informants narrated st
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::dacc58b178af58e5c67e06f12fd5cb1b
https://doi.org/10.1080/0267257x.2012.698632
https://doi.org/10.1080/0267257x.2012.698632
Publikováno v:
Industrial Marketing Management. 41:300-311
The complexity of business relationships and networks presents particular challenges to researchers aiming to investigate processes over time. Critical Realism is proving to be particularly apposite in the study of such processes. Notwithstanding the
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::995ad1fae084373232625ac1279e15a6
https://doi.org/10.1016/j.indmarman.2012.01.011
https://doi.org/10.1016/j.indmarman.2012.01.011