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TEE: Real-Time Purchase Prediction Using Time Extended Embeddings for Representing Customer Behavior
Publikováno v:
Journal of Theoretical and Applied Electronic Commerce Research, Vol 18, Iss 3, Pp 1404-1418 (2023)
Real-time customer purchase prediction tries to predict which products a customer will buy next. Depending on the approach used, this involves using data such as the customer’s past purchases, his or her search queries, the time spent on a product
Externí odkaz:
https://doaj.org/article/60c886cec3f84fb7a059ba164f23a09a