Zobrazeno 1 - 10
of 28
pro vyhledávání: '"Marija Mandarić"'
Publikováno v:
BizInfo, Vol 14, Iss 1, Pp 9-16 (2023)
Brand experience has turned into an important factor in achieving brand loyalty. This tendency is especially perceptible in the airline industry. Airline companies operate in very competitive market conditions and are oriented towards constant improv
Externí odkaz:
https://doaj.org/article/bf95d22487424e80b91eedbe23ab3a7d
Publikováno v:
BizInfo, Vol 13, Iss 1, Pp 1-9 (2022)
Intellectual capital is the part of intangible assets that affects value creation. Intellectual capital includes human capital, structural capital, and customer capital. The paper aims to investigate the relationship between intellectual capital and
Externí odkaz:
https://doaj.org/article/21f20c3ff5894ee1a43400b1d31bca56
Publikováno v:
Mенаџмент у хотелијерству и туризму, Vol 10, Iss 1 (2022)
Due to the spread of COVID-19 and the closing of the borders of a large number of countries, tourists’ interest in domestic tourist destinations has grown. The objective of this paper is to identify future behaviour patterns of tourists and to prop
Externí odkaz:
https://doaj.org/article/d6d7b8d66d6d477ca23f84559da0c504
Autor:
Tamara Gajić, Filip Đoković, Ivana Blešić, Marko D. Petrović, Milan M. Radovanović, Dragan Vukolić, Marija Mandarić, Goran Dašić, Julia A. Syromiatnikova, Andrej Mićović
Publikováno v:
Land, Vol 12, Iss 3, p 624 (2023)
Rural tourism in Serbia had its chance to shine with the advent of the COVID-19 pandemic. The aim of this study was to determine to what extent the quality of rural service can contribute to improving rural tourism, and predictions for the continuati
Externí odkaz:
https://doaj.org/article/5bad77ba0d4d4acd8791ab1a519085e1
Publikováno v:
Mенаџмент у хотелијерству и туризму, Vol 7, Iss 1, Pp 47-59 (2019)
In the era of the global economy and more expressed need for obtaining a competitive advantage, strong brands and the branding process itself gain importance, which is why brand management principles are being applied even to geographical areas and d
Externí odkaz:
https://doaj.org/article/fa433889141d48b59f27277884748bcd
Autor:
Marija Mandarić, Ivana Stamenković
Publikováno v:
Mенаџмент у хотелијерству и туризму, Vol 5, Iss 1, Pp 64-74 (2017)
Events play an important role in attracting tourists and have a strong effect on the tourism development, recognition of a tourism destination and the economic activity of a country. Branding may impact the creation of positive associations to the sp
Externí odkaz:
https://doaj.org/article/37d1ec50c5fc4f3c9a2c7af9239eda5b
Autor:
Dejan Sekulić, Marija Mandarić
Publikováno v:
Mенаџмент у хотелијерству и туризму, Vol 1, Iss 2, Pp 7-19 (2013)
All market participants are affected by economic crisis that we have been witnessing the last few years. Consumers are less certain about their wages and employment, and they are forced to change their shopping habits toward buying cheaper products o
Externí odkaz:
https://doaj.org/article/685dc362e60e4f44a2a15a18cdef4c89
Publikováno v:
Ekonomika Poljoprivrede (1979), Vol 68, Iss 3, Pp 659-674 (2021)
Gastronomic events in recent years represent a very significant segment for the development of tourism. There are numerous events traditionally taking place in Vojvodina. Each of these events is unique and represents a rich variety of customs, cultur
Autor:
Marija Mandarić, Slobodan Čavić
Publikováno v:
Menadzment u hotelijerstvu i turizmu. 9:89-101
The promotion of authentic food and beverages in Vojvodina is most commonly carried out in gastronomic events. Vojvodina is rich in gastronomic products coming from the households of different nations that inhabit its territory. Gastronomic events wi
Publikováno v:
Marketing. 52:271-282
The aim of paper is to examine students' satisfaction of teaching in the classroom and online teaching. Students' satisfaction is a key determinant of students' loyalty and the spread of positive word-of-mouth, which affects the image of the faculty