Zobrazeno 1 - 10
of 22
pro vyhledávání: '"Mariet Raedts"'
Autor:
Mariet Raedts, Irene Roozen
Publikováno v:
Dutch Journal of Applied Linguistics, Vol 12 (2023)
Previous studies on the effects of subtitles in cross-national English spoken commercials have yielded contradictory results regarding young and highly educated viewers’ ad and brand attitudes. Most studies did not examine whether local-language su
Externí odkaz:
https://doaj.org/article/2e286ec5bae14a158ee1d34ee7328e69
Publikováno v:
Journal of Writing Research, Vol 8, Iss 3, Pp 399-435 (2017)
This study extends previous research on observational learning in writing. It was our objective to enhance students’ motivation and learning in an academic writing course on research synthesis writing. Participants were 162 first-year college stude
Externí odkaz:
https://doaj.org/article/c7c16794ed8b4b9cab295e428bb594cb
Publikováno v:
Journal of global fashion marketing
The Covid-19 pandemic outbreak has also challenged fashion brands to offer (potential) customers new and exciting online brand experiences and buying options. This study compared the effectiveness of two types of online fashion stores: an online pop-
Publikováno v:
Journal of global fashion marketing
The fashion industry is one of the largest polluters of the world. The exploitation of resources for the ever-changing trends in fashion puts tremendous pressure on the environment. The literature shows that nudging could be an encouraging tool to pr
Autor:
Irene Roozen, Mariet Raedts
Publikováno v:
Journal of global fashion marketing
The aim of this paper is to examine the impact of negative reporting in the media (hereafter negative publicity) about the fast fashion industry on the attitude of (potential) consumers towards fast fashion apparels. This is done on the basis of thre
Autor:
Irene Roozen, Mariet Raedts
Publikováno v:
Nutrition and health
Background: Some meat eaters are faced with a dilemma: they like to eat meat, but they are also concerned about animal welfare, the environmental impact of meat production, and health risks associated with meat consumption. Aim We investigated the in
Autor:
Irene Roozen, Mariet Raedts
Publikováno v:
Journal of quality assurance in hospitality & tourism
Research in the field of marketing and crisis communication has shown that language errors negatively affect consumers’ image of a company and their buying intentions. We extended this line of research to the hospitality industry. Using a between-s
Publikováno v:
World Englishes. 38:387-403
Publikováno v:
International journal of social robotics
The use of service robots is rapidly expanding in many industries, including the retail sector. In some Asian countries retail companies already deploy in-store humanoid robot assistants that interact with customers in a personalized and dynamic way.
Publikováno v:
International Journal of Internet Marketing and Advertising. 1:1