Zobrazeno 1 - 3
of 3
pro vyhledávání: '"Mari Ford"'
Publikováno v:
Journal of Economic and Financial Sciences, Vol 13, Iss 1, Pp e1-e11 (2020)
Orientation: Mobile devices are becoming a popular means to access the Internet and conduct e-banking activities. Banks are marketing e-banking solutions to increase their customer base. Research purpose: This study contrasts how the service quality
Externí odkaz:
https://doaj.org/article/21ed35e2534342c6bfb513af3993c32d
Publikováno v:
Acta Commercii, Vol 19, Iss 1, Pp e1-e9 (2019)
Orientation: Marketers are under increasing pressure to improve their brand equity, product sales and market share. Celebrity endorsement has been shown to impact all of these positively and is a highly effective tool for influencing consumer behavio
Externí odkaz:
https://doaj.org/article/3e1d89414c3f4a74952d580760cb98aa
Publikováno v:
Acta Commercii, Volume: 19, Issue: 1, Pages: 1-9, Published: 2019
Acta Commercii, Vol 19, Iss 1, Pp e1-e9 (2019)
Acta Commercii, Vol 19, Iss 1, Pp e1-e9 (2019)
Orientation: Marketers are under increasing pressure to improve their brand equity, product sales and market share. Celebrity endorsement has been shown to impact all of these positively and is a highly effective tool for influencing consumer behavio
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::f8f019af1930458782805fca638c493f
http://www.scielo.org.za/scielo.php?script=sci_arttext&pid=S1684-19992019000100022&lng=en&tlng=en
http://www.scielo.org.za/scielo.php?script=sci_arttext&pid=S1684-19992019000100022&lng=en&tlng=en