Zobrazeno 1 - 10
of 29
pro vyhledávání: '"Margaret G. Meloy"'
Publikováno v:
Journal of Retailing. 99:136-148
Can mass customization slow fast fashion down? The impact on time‐to‐disposal and willingness‐to‐pay
Publikováno v:
Journal of Operations Management.
Publikováno v:
Journal of Operations Management.
Publikováno v:
Journal of Retailing. 97:191-206
Shoppers report that 39% of their holiday gift-purchases are for someone “picky.” However, despite the ubiquity of shopping for picky people, little research has examined how people choose gifts for picky people. In the present research, we defin
Publikováno v:
Journal of Consumer Psychology. 31:706-725
Publikováno v:
Journal of Consumer Research. 47:959-977
The consequences of overconsumption and the recent popularity of simple living point to consumer interest in reducing belongings. They also raise an interesting question—what is a useful approach to downsizing and decluttering? We investigate how d
Autor:
Selin Atalay, Margaret G. Meloy
Publikováno v:
Journal of Nonprofit & Public Sector Marketing. 32:364-378
Federal and local emergency management agencies and policymakers often ask: Why do individuals refuse to leave their homes when emergency evacuations are mandated during life-threatening natural di...
Publikováno v:
The Journal of Consumer Research
How does coping with a resource loss of time, space, or money change a consumer? In the current work, we argue that resource losses that give rise to budget contractions require a coping strategy that not only influences choice in the moment but also
Prior research has documented that product failures can be among a firm's worst nightmares. In this research, we examine if retailers are also held accountable by consumers when products that they sold, but did not manufacture, fail. In two studies,
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::37fbac5faa2afaabc1eac4e9e9457fa7
https://doi.org/10.1108/s1548-643520210000018005
https://doi.org/10.1108/s1548-643520210000018005
Publikováno v:
Marketing Letters. 31:31-35
Consumers in today’s multi-channel marketplace have an abundance of choice, in terms of both the number of products available to buy and the number of channels from which to make purchases. However, minimal research to date explores consumers’ cr