Zobrazeno 1 - 10
of 18
pro vyhledávání: '"Marelby Amado Mateus"'
Publikováno v:
Cogent Business & Management, Vol 11, Iss 1 (2024)
Studies on entrepreneurship and its impact on economic, political, and social development have increased considerably over the last decade. One of the challenges faced by various countries is the development of companies within the orange economy, wh
Externí odkaz:
https://doaj.org/article/faa64442ef2e4f4ab2b4b5cc276a08b2
Autor:
Marelby Amado Mateus, Alfredo Guzmán Rincón, Fernando Juárez Acosta, Irene Ramos Soler, Daniel Rodríguez Valero
Publikováno v:
Heliyon, Vol 10, Iss 21, Pp e39805- (2024)
University reputation is a decisive factor in the management, positioning, sustainability, competitiveness, differentiation, and success of universities. However, the measurement of university performance is often communicated through international r
Externí odkaz:
https://doaj.org/article/423500992f5240ceb773bbcea6dbbfd6
Autor:
Alfredo Guzmán Rincón, Ruby Lorena Carrillo Barbosa, Marelby Amado Mateus, Néstor Ordoñez Saavedra
Publikováno v:
Heliyon, Vol 9, Iss 4, Pp e15474- (2023)
Brand loyalty is one of the main objectives of marketing, due to its impact on the sustainability of organisations; however, the explanation of how this type of loyalty is built in the sports industry is complex, due to the way it is organised. Tradi
Externí odkaz:
https://doaj.org/article/9e55f5c1d43e49c0a9a6c4508e83f342
Publikováno v:
Frontiers in Education, Vol 7 (2023)
IntroductionIn the context of higher education, the student experience (SX) has an important impact on student satisfaction and the perceived value of the training service received. For these reasons, higher education institutions (HEIs), which are f
Externí odkaz:
https://doaj.org/article/b3f7fc839a4a48c28c11d32f24b68d3c
Publikováno v:
Frontiers in Education, Vol 7 (2022)
Published research on corporate reputation has increased in the last 10 years in various sectors. The higher education sector is no stranger to this growth; however, theoretical developments and empirical research have been conducted across various d
Externí odkaz:
https://doaj.org/article/a1be7d078018423db6e21541aa4d19f8
Publikováno v:
TECHNO REVIEW. International Technology, Science and Society Review /Revista Internacional de Tecnología, Ciencia y Sociedad. 11:1-14
Los directivos de las instituciones de educación superior (IES) se han enfrentado a los desafíos que trae consigo el importante aumento de la competencia en el sector, y las dificultades en el desarrollo, comunicación y posicionamiento de un difer
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::5ace1fe59b1d7fe03dc54236f5d5b61f
https://doi.org/10.37467/revtechno.v11.4448
https://doi.org/10.37467/revtechno.v11.4448
Publikováno v:
PLOS ONE. 18:e0284351
Over the past 20 years, the construct of perceived value has been the subject of much research, most of it applied to the service sector. The intangible nature of this sector requires an in-depth analysis of customer perceptions of what they give and
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::8f409a7e6514b1188ace834dc6e811f8
https://doi.org/10.1371/journal.pone.0284351
https://doi.org/10.1371/journal.pone.0284351
Autor:
Yonni Angel Cuero Acosta, Marelby Amado Mateus, Inéride Álvarez Suescún, Milena Alcocer Tocora, Clara Inés García
Cómo lograr que durante su formación los estudiantes se apropien de su proceso de enseñanza y aprendizaje. La respuesta sería que los profesores deben prestar especial atención al diseño, desarrollo y evaluación de un curso, esto es, que los d
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::c7785e25679ef66994d8fa39ed010a3a
https://doi.org/10.12804/urosario9789587849936
https://doi.org/10.12804/urosario9789587849936
Autor:
German Molina, Enrique ter Horst, Jose Ribamar Siqueira, Mauricio Losada, Marelby Amado Mateus
Publikováno v:
Repositorio EdocUR-U. Rosario
Universidad del Rosario
instacron:Universidad del Rosario
Universidad del Rosario
instacron:Universidad del Rosario
Customer experience (CX) is an aggregate of consumer touch points that can be brand-owned (completely controlled by the firm), partner-owned (collectively controlled by the firm and one or more of its partners), customer-owned (where the firm or its
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::9506426b745685de8cfd11eeb2bae649
https://repository.urosario.edu.co/handle/10336/22448
https://repository.urosario.edu.co/handle/10336/22448
Publikováno v:
SSRN Electronic Journal.
The study of customer experience (CX) has become a prominent topic in marketing research lately because of the evolution of the customer/company relationship. The total number of touch points where this interaction can take place has increased signif
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::992ae5d59fbf8bc5cd058543b751c117
https://doi.org/10.2139/ssrn.3069933
https://doi.org/10.2139/ssrn.3069933