Zobrazeno 1 - 7
of 7
pro vyhledávání: '"Marcus Augusto Vasconcelos Araujo"'
Autor:
Jordana Soares de Lira, Omero Galdino da Silva, Cristiane Salome Ribeiro Costa, Marcus Augusto Vasconcelos Araujo
Publikováno v:
BBR: Brazilian Business Review, Vol 19, Iss 1, Pp 96-115 (2022)
This study aims to analyze the relationship between the perception of corporate social responsibility actions (PCSRA) and the purchase of green products (PGP) on price sensitivity (PS) and the influence of these constructs on conscious consumption (C
Externí odkaz:
https://doaj.org/article/6d3b00a49e6b4cc9bd4ae6d1ab26e224
Autor:
Itamara Keli Vieira da Silva, Djalma Silva Guimarães Junior, Fagner José Coutinho de Melo, Carlos Henrique Michels de Sant’Anna, Marcus Augusto Vasconcelos Araujo
Publikováno v:
Revista Brasileira de Gestão e Inovação, Vol 9, Iss 2 (2022)
As mudanças no mundo dos negócios são constantes, e tal realidade é advinda da globalização. Visto isso, um fator evidente nesse novo cenário é a questão da inovação que é um processo complexo, a qual pode ser caracterizada como um ponto
Externí odkaz:
https://doaj.org/article/5b066eadf4704a60918d272cf70675f6
Autor:
Itamara Keli Vieira da Silva, Djalma Silva Guimarães Junior, Fagner José Coutinho de Melo, Carlos Henrique Michels de Sant’Anna, Marcus Augusto Vasconcelos Araujo
Publikováno v:
Revista Brasileira de Gestão e Inovação. 9:145-170
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::3c3d369d572653006d46b66afd1f2db4
https://doi.org/10.18226/23190639.v9n2.07
https://doi.org/10.18226/23190639.v9n2.07
Publikováno v:
Regepe Entrepreneurship and Small Business Journal, Vol 11, Iss 1 (2021)
The role of small and medium-sized enterprises in the economy is indisputable. However, these companies face major challenges to keep operating. Among them is the use of IT resources and the return on investments made. This article aims to survey the
Externí odkaz:
https://doaj.org/article/7defed17dd3d42e5971487c73c3e877a
Autor:
Kenys Bonatti Maziero, Marcus Augusto Vasconcelos Araújo, Humberto Caetano Cardoso da Silva, Marlinda Grazielly de Oliveira Figueirêdo
Publikováno v:
Revista Gestão Universitária na América Latina, Vol 12, Iss 3, Pp 216-234 (2019)
This research checked the variables of the Relationship Quality-based Student Loyalty (RQSL) model are significantly related to the loyalty of the students in the context of provision of educational services in a particular Higher Education Instituti
Externí odkaz:
https://doaj.org/article/ef27780d19154a8e89d9a81b1280f31a
Publikováno v:
Revista Produção Online, Vol 16, Iss 1, Pp 126-150 (2016)
The zero defect is something virtually unachievable in service operations, which makes the ability of companies to effectively manage customer complaints derived from service failures an important condition for its success in the long term. This arti
Externí odkaz:
https://doaj.org/article/f3a8866385a6435f91e9aa5381d50da6
Publikováno v:
Revista Produção Online, Vol 3, Iss 4 (2003)
O crescimento na automação das empresas e os novos serviços criados que permitem a orientação e captação de Clientes via telefone contribuíram para o surgimento das centrais de atendimento. Este mercado tem se tornado cada vez mais competitiv
Externí odkaz:
https://doaj.org/article/f337c51991ce4926aa0d429c1f091d4b