Zobrazeno 1 - 1
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pro vyhledávání: '"María Pilar Peñarubia-Zaragoza"'
Publikováno v:
Tourism & Management Studies, Vol 15, Iss 4, Pp 7-16 (2019)
Geomarketing allows geographical units to be defined with a certain degree of homogeneity in terms of tourists’ preferences, behaviours, needs, expectations, purchase and consumption patterns and analogous attitudes. The result is a ‘territorial
Externí odkaz:
https://doaj.org/article/48132dc19b674261a34fb81385c2267d