Zobrazeno 1 - 1
of 1
pro vyhledávání: '"Manizheh Bahreinizad"'
Publikováno v:
Romanian Economic Journal, Vol XXIII, Iss 78, Pp 117-133 (2020)
Brand communication and customer equity are two important concepts in the field of online stores and businesses and considered as criteria for marketing success. The purpose of this study is to investigate the effect of brand communication on custome
Externí odkaz:
https://doaj.org/article/1cea4b879d324e29bef9c4c1f2b0d62a
