Zobrazeno 1 - 10
of 77
pro vyhledávání: '"Mandić, Miroslav"'
Publikováno v:
EKONOMSKI VJESNIK / ECONVIEWS : REVIEW OF CONTEMPORARY BUSINESS, ENTREPRENEURSHIP AND ECONOMIC ISSUES. 35(2):353-364
Externí odkaz:
https://www.ceeol.com/search/article-detail?id=1088911
Autor:
Mandić, Miroslav1 mmandic@efzg.hr, Gregurec, Iva2 iva.gregurec@foi.unizg.hr, Vujović, Uglješa3 ugljesa.vujovic@dm.hr
Publikováno v:
Market / Trziste. 2023, Vol. 35 Issue 2, p223-249. 27p.
Autor:
Mandić, Miroslav1 mmandic@efzg.hr
Publikováno v:
Business Excellence / Poslovna Izvrsnost. 2023, Vol. 17 Issue 1, p99-115. 17p.
Publikováno v:
Economic Thought & Practice / Ekonomska Misao i Praksa; 2024, Vol. 33 Issue 1, p113-133, 21p
Publikováno v:
FEB Zagreb International Odyssey Conference on Economics & Business; Jun2023, Vol. 5 Issue 1, p323-336, 14p
Publikováno v:
CroDiM : International Journal of Marketing Science
Volume 6
Issue 1
Volume 6
Issue 1
Znatnim napretkom digitalnih tehnologije, odnosno sveprisutnih društvenih mreža raste i interes različitih industrija koje upravo ovaj medij koriste za komunikaciju i dijeljenje sadržaja sa svojim korisnicima. Osim društvenih mreža bez kojih je
The use of QR codes has been on the rise in recent years due to their practicality of use, ease and low cost of production, dynamic form that is effective, but also the ability to monitor analytical data in real-time, which gives companies a simpler
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=57a035e5b1ae::c7c28fb280342cfe0949d8f51e7167ae
https://www.bib.irb.hr/1280099
https://www.bib.irb.hr/1280099
Autor:
Mandić, Miroslav
Publikováno v:
Poslovna izvrsnost
Volume 17
Issue 1
Volume 17
Issue 1
The goal of the paper was to determine, by conducting continuous research, which elements of the offer of retailers are important to customers and how satisfied they are with each of those elements. For the purposes of the paper, qualitative research
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=dedup_wf_001::ef747001b29c8fa79e572a56d917a10d
https://doi.org/10.22598/pi-be/2023.17.1.99
https://doi.org/10.22598/pi-be/2023.17.1.99
The aim of the paper was to investigate the role of gamification in achieving customer satisfaction. Gamification can be defined as the use of game elements, customer experience and a visually appealing platform in order to engage and motivate custom
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=57a035e5b1ae::87394643cd1dc44801e1fb1e15821832
https://www.bib.irb.hr/1264430
https://www.bib.irb.hr/1264430
Given the amount of brands that consumers face in a globalized market on a daily basis, it is not surprising that today's consumers want to know as much as possible about the brands they interact with, including their origin. Although the brand origi
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=57a035e5b1ae::fa06bce5ba995e4f4362ae9952ad1ec0
https://doi.org/10.22598/odyssey/2022.4
https://doi.org/10.22598/odyssey/2022.4