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pro vyhledávání: '"Makgopa, Sipho Selatole"'
Autor:
Makgopa, Sipho Selatole
The purpose of this research was to investigate the marketing communication practices of car dealerships, in order to identify what factors are considered in the selection of the marketing communication mix incorporated in the marketing communication
Externí odkaz:
http://hdl.handle.net/10500/21789
TOWARDS A CONCEPTUAL MODEL OF MEASURING THE INFLUENCE OF SERVICE INNOVATION ON BUSINESS PERFORMANCE.
Autor:
MAKGOPA, SIPHO SELATOLE1 makgoss@unisa.ac.za
Publikováno v:
International Journal of Multidisciplinarity in Business & Science (IJMBS). 2023, Vol. 9 Issue 14, p24-32. 9p.
