Zobrazeno 1 - 10
of 68
pro vyhledávání: '"Majerova Jana"'
Publikováno v:
Economics and Culture, Vol 17, Iss 2, Pp 13-21 (2020)
Research purpose. Traditionally used communication mix as a part of company’s marketing strategy, including advertising, sales promotion, personal sales and public relations, is gradually changing and expanding. Thanks to the development of new inf
Externí odkaz:
https://doaj.org/article/ceb756b09c664c3880032bd5c8159956
Publikováno v:
SHS Web of Conferences, Vol 91, p 01012 (2021)
Irrationality and its transposition into theory of consumer behaviour is generally considered to be one of the leading trends in contemporary managerial research. It becomes to be notoriety without need of its verification in conditions of specifics
Externí odkaz:
https://doaj.org/article/09b4649739b6445e95de7879d6c3684a
Autor:
Majerova Jana, Vartiak Lukas
Publikováno v:
SHS Web of Conferences, Vol 92, p 06021 (2021)
Research background: In the light and shadow of contemporary global situation, Corona pandemic crisis can be established as new milestone in economic and managerial theory and practice. It has flew over national markets as black swan and it has total
Externí odkaz:
https://doaj.org/article/e0417bbf9d3f4fe1b93965883a51c17b
Publikováno v:
SHS Web of Conferences, Vol 91, p 01024 (2021)
The socially responsible communication is focused on the visibility of the social, economic and environmental responsible activities of the company through a variety of communication tools. In the reason of the gradual globalization that brings many
Externí odkaz:
https://doaj.org/article/ebeb0bc830814987a57cd09cd7d15ca0
Publikováno v:
Communication Today. 14(1):66-84
Externí odkaz:
https://www.ceeol.com/search/article-detail?id=1126003
Autor:
Majerova, Jana, Cizku, Andrea
Publikováno v:
Intelektinė ekonomika / Intellectual Economics. 16(2):76-94
Externí odkaz:
https://www.ceeol.com/search/article-detail?id=1081457
Autor:
Majerova, Jana, Pera, Aurel
Publikováno v:
Review of Contemporary Philosophy. (21):105-121
Externí odkaz:
https://www.ceeol.com/search/article-detail?id=1071092
Publikováno v:
Contemporary Readings in Law and Social Justice. 14(1):105-120
Externí odkaz:
https://www.ceeol.com/search/article-detail?id=1058556
Publikováno v:
Linguistic and Philosophical Investigations. (21):219-235
Externí odkaz:
https://www.ceeol.com/search/article-detail?id=1045824