Zobrazeno 1 - 10
of 17
pro vyhledávání: '"Magali Jara"'
Publikováno v:
International Journal of Production Economics
International Journal of Production Economics, 2022, 248, pp.108491. ⟨10.1016/j.ijpe.2022.108491⟩
International Journal of Production Economics, 2022, 248, pp.108491. ⟨10.1016/j.ijpe.2022.108491⟩
International audience; While click and collect (C&C) is a growing omni-channel grocery shopping model spreading out in Europe and in the US, little attention has been paid to the design of convenience measure in this setting is under researched. In
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::e579c7030b6559e20ba1831c22175e0f
https://shs.hal.science/halshs-03624658
https://shs.hal.science/halshs-03624658
Publikováno v:
Décisions Marketing. 100:97-116
Les formules de paniers de produits agricoles locaux se développent ces dernières années en France. Le succès apparent des Paniers Bio Solidaires (PBS) masque un problème de réabonnement des adhérents. Cette recherche vise à explorer les prof
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::6f0247bca944228b6cb2aa99991f0795
https://doi.org/10.7193/dm.100.97.116
https://doi.org/10.7193/dm.100.97.116
Publikováno v:
Décisions Marketing. 97:125-142
Ce travail consiste a mesurer les enjeux territoriaux des fusions-acquisitions au sein des reseaux de grande distribution. Le cadre reglementaire contraignant et mouvant dans ce secteur contraint les strategies de croissance externe des reseaux et co
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::fdc444db6638dc18d44d953396227ca4
https://doi.org/10.7193/dm.097.125.142
https://doi.org/10.7193/dm.097.125.142
Autor:
Magali Jara
Publikováno v:
American Journal of Industrial and Business Management. :579-596
This research extends findings on the retail brand equity in measuring the impact of its antecedents on the loyalty to the brand and to the store. This article raises questions about the sustainable created value by standard retail brands mostly orie
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::362b1a2ade44eefb8d7b138c03687e6f
https://doi.org/10.4236/ajibm.2018.83038
https://doi.org/10.4236/ajibm.2018.83038
Publikováno v:
International Journal of Retail & Distribution Management. 45:1298-1316
Purpose The purpose of this paper is to tackle the issue of store brand equity by considering two store brand’s positioning strategies: those with high perceived added value (the organic store brands), as opposed to economic brands. It takes place
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::35c8de86452321a6aef7f83bc47ad5ee
https://doi.org/10.1108/ijrdm-07-2016-0107
https://doi.org/10.1108/ijrdm-07-2016-0107
Publikováno v:
Journal of Retailing and Consumer Services
Journal of Retailing and Consumer Services, Elsevier, 2017, 39, pp.145-153
Journal of Retailing and Consumer Services, 2017, 39, pp.145-153
Journal of Retailing and Consumer Services, Elsevier, 2017, 39, pp.145-153
Journal of Retailing and Consumer Services, 2017, 39, pp.145-153
International audience; This article examines an Internet grocery shopping model very frequent in the UK and in France: the grocery pickup system. It strives to answer this research questions: does this system create value for consumers? The methodol
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::aedb31fcc4bd1a494a9bbfcef08ab6fc
https://halshs.archives-ouvertes.fr/halshs-02024284
https://halshs.archives-ouvertes.fr/halshs-02024284
Publikováno v:
Logistique & Management
Logistique & Management, Taylor & Francis, 2017, Logistique et RSE, 25 (2), pp.119-130. ⟨10.1080/12507970.2017.1336950⟩
Logistique & Management, Taylor & Francis, 2017, 25 (2), pp.119-130. 〈10.1080/12507970.2017.1336950〉
Logistique & Management, 2017, Logistique et RSE, 25 (2), pp.119-130. ⟨10.1080/12507970.2017.1336950⟩
Logistique & Management, Taylor & Francis, 2017, Logistique et RSE, 25 (2), pp.119-130. ⟨10.1080/12507970.2017.1336950⟩
Logistique & Management, Taylor & Francis, 2017, 25 (2), pp.119-130. 〈10.1080/12507970.2017.1336950〉
Logistique & Management, 2017, Logistique et RSE, 25 (2), pp.119-130. ⟨10.1080/12507970.2017.1336950⟩
International audience; This article aims to study drive-in users’ experiences. It focuses on identifying key variables that enable the prediction of the customer’s recommendation behavior. An empirical study was carried out in Brittany. In light
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::4c299890a0b0f0065bca3fd3054bb1d4
https://halshs.archives-ouvertes.fr/halshs-01806408
https://halshs.archives-ouvertes.fr/halshs-01806408