Zobrazeno 1 - 10
of 17
pro vyhledávání: '"MARIANA BEJAN"'
Publikováno v:
Scientific Study & Research: Chemistry & Chemical Engineering, Biotechnology, Food Industry, Vol 19, Iss 3, Pp 323-335 (2018)
Fruit flavored beers, also known as Radler, which are mixtures of beer and soft drinks, gained in the last years increasing popularity. The present study aimed at investigating the physical-chemical and sensory characteristics of different fruit beer
Externí odkaz:
https://doaj.org/article/b39ae6ffa53547728e74b2e32b562820
Publikováno v:
Journal of Ethics in Entrepreneurship and Technology, Vol 4, Iss 2, Pp 130-144 (2024)
Purpose – This study aims to analyze the attitude of consumers toward the recycling process, especially toward the manner of its promotion through social media platforms. Design/methodology/approach – Using social media analysis, the authors anal
Externí odkaz:
https://doaj.org/article/a6420ba02bee4ea9b4edcd3c490e3058
Publikováno v:
Annals of the University of Oradea: Economic Science, Vol 33, Iss 1, Pp 479-487 (2024)
Every day we face the effects of pollution on our daily existence. We are exposed to advertising promoting the green behavior of retailers, but we have no certainty as to the veracity of this information. Thus, the question that was the basis of this
Externí odkaz:
https://doaj.org/article/76b2e1276ba4483d9d8e03116cd55841
Publikováno v:
Scientific Annals of Economics and Business, Vol 71, Iss 1, Pp 107-128 (2024)
In recent years, sustainability has become a concept brought more and more frequently to the attention of consumers. European directives and legislation in force regulate the sustainable behavior of retailers, mentioning the changes they must include
Externí odkaz:
https://doaj.org/article/593403791808405f9d52d4ae4d9dbe32
Publikováno v:
Annals of the University of Oradea: Economic Science, Vol 32, Iss 1, Pp 636-646 (2023)
Pollution is a problem that humanity faces more and more frequently. Every day we generate increasing amounts of waste and consume more and more exhaustible resources. In this sense, recycling can be considered the response of consumers to the app
Externí odkaz:
https://doaj.org/article/d839e6ef48ed4e54b7d740a88f489881
Autor:
Brindusa Mariana BEJAN
Publikováno v:
Annals of Dunarea de Jos University. Fascicle I : Economics and Applied Informatics, Vol 29, Iss 1, Pp 46-55 (2023)
In recent years, we are increasingly exposed to information about the activities of the young people who are part of Generation Z, as well as the role they play in society. Considering that young people are familiar and contemporary with technology,
Externí odkaz:
https://doaj.org/article/cf86471e9efd4b368afcc7ee067f3f40
Autor:
Brîndușa Mariana BEJAN
Publikováno v:
Studia Universitatis Babeş-Bolyai Negotia, Vol 68, Iss 1, Pp 67-80 (2023)
Within the consumer behaviour literature, there are few studies in the consumer behaviour literature dealing with the relationship between consumer self-esteem and its role in the buying decision process. This paper explores the influence of self-est
Externí odkaz:
https://doaj.org/article/260b3a31af604fdab4fde41504423379
Autor:
MARIANA, BEJAN BRÎNDUȘA1 brandusa.bejan@econ.ubbcluj.ro
Publikováno v:
Annals of 'Constantin Brancusi' University of Targu-Jiu. Economy Series / Analele Universităţii 'Constantin Brâncuşi' din Târgu-Jiu Seria Economie. 2023, Issue 2, p79-86. 8p.
A Qualitative Approach to the Sustainable Orientation of Generation Z in Retail: The Case of Romania
Publikováno v:
Journal of Risk and Financial Management
Volume 13
Issue 7
Journal of Risk and Financial Management, Vol 13, Iss 152, p 152 (2020)
Volume 13
Issue 7
Journal of Risk and Financial Management, Vol 13, Iss 152, p 152 (2020)
In order to highlight the extent to which young consumers, or members of Generation Z, are familiar with the sustainability principles implemented by retailers operating in emerging markets, the authors conducted a qualitative empirical research stud
Publikováno v:
Moravian Geographical Reports, Vol 26, Iss 3, Pp 173-185 (2018)
Customer loyalty enables companies to outperform competitors and better satisfy customers’ needs and desires. People today are increasingly interested in buying green or sustainable products, pursuing responsible consumption, getting involved in en