Zobrazeno 1 - 10
of 20
pro vyhledávání: '"M. Ángeles INIESTA-BONILLO"'
Publikováno v:
Spanish Journal of Marketing-ESIC, Vol 26, Iss 2, Pp 189-209 (2022)
Purpose – Websites are the most important element of company strategy in the digital space. Therefore, establishing strategic management of online business is essential to improve firm connectedness and competitiveness and to achieve global company
Externí odkaz:
https://doaj.org/article/07a35c8a3fd347b7b21f4ba8380dd852
Autor:
Raquel SÁNCHEZ-FERNÁNDEZ, M. Ángeles INIESTA-BONILLO, Walesska SCHLESINGER-DÍAZ, Pilar RIVERA-TORRES
Publikováno v:
Theoretical and Applied Economics, Vol 10(551), Iss 10(551), Pp 25-36 (2010)
Despite the growing interest in value creation, a review of the relevant educational literature reveals that there is no generally accepted and empirically confirmed relational model of the student value creation process. This paper contributes in th
Externí odkaz:
https://doaj.org/article/05a33a003b8c4de78a125ce8226017dd
Publikováno v:
Ekonomska Istraživanja, Vol 33, Iss 1, Pp 2360-2377 (2020)
Economic research-Ekonomska istraživanja
Volume 33
Issue 1
Economic research-Ekonomska istraživanja
Volume 33
Issue 1
This paper advances a theoretical model to empirically test firms’ behaviour regarding sustainable entrepreneurship, enhancing what researchers have recently proposed at a solely conceptual level; this entails sustainable entrepreneurship being und
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::d0d6144612f4c8e087a2797aa37d9f6f
https://doi.org/10.1080/1331677x.2019.1694560
https://doi.org/10.1080/1331677x.2019.1694560
Publikováno v:
Journal of Travel & Tourism Marketing. 36:176-190
The concept of sustainability as perceived by tourists has rarely been studied and much less considered as a basis for segmentation. This article provides a conceptual framework based on tourists’ ...
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::69e4dbf1017e99a897e77b01a1bc890a
https://doi.org/10.1080/10548408.2018.1505579
https://doi.org/10.1080/10548408.2018.1505579
Publikováno v:
International Entrepreneurship and Management Journal. 14:295-308
This article studies the effects of sustainable entrepreneurial orientation on business performance within an intrapreneurial context. Even though intrapreneurship is associated with entrepreneurially oriented organizations, researchers do not agree
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::a3f0c1f64125ee2e1618cb43f167fafa
https://doi.org/10.1007/s11365-018-0503-x
https://doi.org/10.1007/s11365-018-0503-x
Publikováno v:
Journal of Business Research. 69:5002-5007
This study explores the relationships between visitors' perceived sustainability of a tourist destination and their perceived value of and satisfaction with the trip. Perceived sustainability is a multidimensional construct made up of economic, socio
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::eb8c7dc44915e20fde9214050803925b
https://doi.org/10.1016/j.jbusres.2016.04.071
https://doi.org/10.1016/j.jbusres.2016.04.071
Publikováno v:
International Review on Public and Nonprofit Marketing. 10:235-252
In a knowledge-based environment, public institutions and in particular universities must be able to design and implement sustainable strategies in order to become innovative service organizations. The need of a market orientation in this public cont
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::1893f81af77da220e589d1a53d640529
https://doi.org/10.1007/s12208-013-0102-z
https://doi.org/10.1007/s12208-013-0102-z
Publikováno v:
International Review on Public and Nonprofit Marketing. 10:163-174
Information and communication technologies (ICT) can represent a source of competitive advantage for an organization. In particular, the spreading of ICT knowledge and experience in higher education is a key component of the educational reform agenda
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::dcb1322a3377b34f3bee4634a1c1fe5e
https://doi.org/10.1007/s12208-013-0095-7
https://doi.org/10.1007/s12208-013-0095-7
Publikováno v:
Cuadernos de Economía y Dirección de la Empresa. 16(2):83-94
El valor percibido por el consumidor es un concepto de creciente interés para gestores e investigadores en marketing debido al importante papel que juega en la obtención de una ventaja competitiva sostenida. Pese a esta relevancia manifiesta, hasta
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::b9888337c48711b6e2a0c4deaa75fec8
Publikováno v:
The Service Industries Journal. 32:2445-2462
Perceived value is of great interest in current marketing research. However, in the area of Internet as a shopping channel of small businesses, there has been little analysis of customer perceived value and its determinants. This paper examines two l
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::b2d3432c4034dbf8de53089c5016877d
https://doi.org/10.1080/02642069.2012.677833
https://doi.org/10.1080/02642069.2012.677833