Zobrazeno 1 - 10
of 17
pro vyhledávání: '"Lysonski, Steven J."'
Autor:
Lysonski, Steven J.1, Johnson, Eugene M.2
Publikováno v:
Journal of Personal Selling & Sales Management. Nov83, Vol. 3 Issue 2, p8. 14p.
Publikováno v:
Proceedings of the 1984 Academy of Marketing Science (AMS) Annual Conference; 2015, p329-333, 5p
Publikováno v:
Proceedings of the 1987 Academy of Marketing Science (AMS) Annual Conference; 2015, p44-48, 5p
Autor:
Plank, Richard E.1 (AUTHOR) rplank@usf.edu, Reid, David A.2 (AUTHOR), Koppitsch, Steven E.2 (AUTHOR), Meyer, Jeffrey2 (AUTHOR)
Publikováno v:
Journal of Personal Selling & Sales Management. Mar2018, Vol. 38 Issue 1, p79-91. 14p.
Autor:
Deeter-Schmelz, Dawn R.1 deeter-s@ohio.edu, Goebel, Daniel J.2 djgoebe@ilstu.edu, Norman, Karen3 knk@uab.edu
Publikováno v:
Journal of Personal Selling & Sales Management. Winter2008, Vol. 28 Issue 1, p7-20. 14p. 2 Diagrams, 3 Charts.
Autor:
Shoemaker, Mary E.1
Publikováno v:
Journal of Personal Selling & Sales Management. Fall99, Vol. 19 Issue 4, p1-19. 19p. 2 Diagrams.
Autor:
Wengler, Stefan
Publikováno v:
Key Account Management in Business-to-business Markets; 2006, p254-294, 41p
Publikováno v:
Proceedings of the 1985 Academy of Marketing Science (AMS) Annual Conference; 2015, p479-481, 3p
Autor:
Naresh K. Malhotra
This volume includes the full proceedings from the 1985 Academy of Marketing Science (AMS) Annual Conference held in Miami Beach, Florida. It provides a variety of quality research in the fields of marketing theory and practice in areas such as consu
Autor:
Janice Langan Fox, Cary Cooper
In more recent times, the essence of the gatekeeper's role has moved to the'boundary spanner'- a systems thinker who understands the specific needs and interests of the organization and whose greatest asset is their ability to move across and through