Zobrazeno 1 - 10
of 71
pro vyhledávání: '"Luiz Antonio Slongo"'
Autor:
Isadora Gasparin, Luiz Antonio Slongo
Publikováno v:
RAC: Revista de Administração Contemporânea, Vol 27, Iss 4, Pp e220327-e220327 (2023)
Objective: creating omnichannel strategies requires understanding how customers use multiple channels in their journeys. Yet the customer experience in this environment is under-researched, hindering the development of strategic guidelines and the pr
Externí odkaz:
https://doaj.org/article/ae07ba61d0e24f3b8a790a5ca56f2bba
Publikováno v:
Almatourism, Vol 11, Iss 21, Pp 23-41 (2020)
Sustainability in tourism assumes the balance among the economic, environmental, cultural, and social dimensions that intervene in its activities to optimize its benefits, without any prejudice to society and the environment. In this sense, there is
Externí odkaz:
https://doaj.org/article/13bcc4cd871c4338bc23709020fdd893
The Interference of Buyer-Seller Relationship and Trust Dimension in the Price Unfairness Perception
Publikováno v:
Revista de Administração IMED, Vol 8, Iss 1, Pp 99-120 (2018)
The existing theory about the issue price perception of injustice argues that this is influenced by different dimensions of trust associated with the relationship between the buyer and the seller. Some authors argue that the longer the relationship a
Externí odkaz:
https://doaj.org/article/79bbe4e681d84fc1b22002393dc45eba
Publikováno v:
Revista Brasileira de Gestão De Negócios, Vol 20, Iss 1, Pp 37-56 (2018)
Purpose – This paper aimed to analyze the contribution of interorganizational relationships, specifically between suppliers and clients, to organizational cultural changes. Design/methodology/approach – A qualitative multiple case study in two
Externí odkaz:
https://doaj.org/article/0ca19bd6375f4d0c87cb6a877305c81f
Autor:
Fernanda Lazzari, Luiz Antonio Slongo
Publikováno v:
BBR: Brazilian Business Review, Vol 12, Iss 5, Pp 41-59 (2015)
O efeito placebo tem sua origem atrelada aos estudos ligados às ciências médicas e farmacológicas e, basicamente, consiste na capacidade de produtos inertes produzirem efeitos por meio do seu uso ou consumo. O estereótipo do país de origem se a
Externí odkaz:
https://doaj.org/article/98c2b31a7bd0426bb3cb4d731d015717
Publikováno v:
Revista Brasileira de Gestão De Negócios, Vol 16, Iss 53, Pp 638-657 (2014)
The convergence between technology, the Internet and music brought about great challenges to the recording industry worldwide. Despite digital music’s revenue growth, the music industry has declined significantly over recent years. To attract
Externí odkaz:
https://doaj.org/article/bc65c285763544baa93b5bb3634713aa
Publikováno v:
RAUSP: Revista de Administração da Universidade de São Paulo, Vol 48, Iss 3, Pp 469-480 (2013)
O trabalho de linha de frente das empresas pode ser observado como uma luta de três frentes. O cliente exige atenção e qualidade de serviço, de um lado, a organização exige eficiência e produtividade, de outro, e o pessoal da linha de frente
Externí odkaz:
https://doaj.org/article/30112a3dd408488da0b873db7fca00f1
Publikováno v:
Journal of Technology Management & Innovation, Vol 10, Iss 4 (2015)
Based on the concepts of Feature Fatigue, IT Fashion and IT Consumerization, this paper aims to investigate the relationships between them answering two questions: (1) does the phenomenon of IT Fashion result in Feature Fatigue? (2) Will the concept
Externí odkaz:
https://doaj.org/article/8aef36f8898745f28b5b26bcbe768ef8
Autor:
Bruno Bordeaux-Rego, Fernanda Nedwed-Machado, Marta Olivia Rovedder de Oliveira, Denise Avancini Alves, Luiz Antonio Slongo
Publikováno v:
BAR: Brazilian Administration Review, Vol 8, Iss 2, Pp 150-167 (2011)
As customers are becoming increasingly connected to the internet, this means that they are available for online interviews, thus opening up a space for investigating research methods, especially qualitative research, in an attempt to identify how to
Externí odkaz:
https://doaj.org/article/6b76e675d2eb41639b2840f4d3f325f2
Autor:
Diogo Fajardo Nunes Hildebrand, Daniel Von der Heyde Fernandes, Andres Rodriguez Veloso, Luiz Antonio Slongo
Publikováno v:
BAR: Brazilian Administration Review, Vol 7, Iss 3, Pp 276-293 (2010)
Consumer-Company Identification is a relatively new issue in the marketing academia. Bhattacharya and Sen(2003) explored the Social Identity theory and established Consumer-Company Identification as the primary psychological substrate for deep relati
Externí odkaz:
https://doaj.org/article/0887e2cba0064819a62650bd8fd64d9d