Zobrazeno 1 - 10
of 47
pro vyhledávání: '"Luis Manuel Cerdá-Suárez"'
Autor:
Carmen Cristófol- Rodríguez, Carolina Porras- Florido, Luis Manuel Cerdá-Suárez, Beatriz Mocchi
Publikováno v:
Revista de Ciencias de la Comunicación e Información, Vol 29 (2024)
Introduction: Fashion is a sector that at all times appeals to the emotions and feelings of the individual, due to its social implications. In this sense, neuromarketing becomes a very valuable tool to study the different reactions of the public when
Externí odkaz:
https://doaj.org/article/ab9d152fc8c3459aa994acc78e7b1aa0
Autor:
Maria Emilia Bahamondes-Rosado, Luis Manuel Cerdá-Suárez, Gino Félix Dodero Ortiz de Zevallos, Juan Felipe Espinosa-Cristia
Publikováno v:
Frontiers in Psychology, Vol 14 (2023)
Technostress is a psychosocial phenomenon associated with the use of technologies to the detriment of health, the same one that during the pandemic was accelerated in the work considering home confinement. This work aims to systematize the main resea
Externí odkaz:
https://doaj.org/article/9f8725ada59248fb8fc8726ac89e552c
Publikováno v:
Vivat Academia, Vol 155 (2022)
El neuromarketing es un tópico fundamental en el mundo tecnológico actual y ha experimentado un crecimiento explosivo en los últimos años como herramienta de la comunicación. Últimamente, las asignaturas de neuromarketing han mejorado mucho cua
Externí odkaz:
https://doaj.org/article/00c2aac05b9b4e3ca13580002d480ed3
Publikováno v:
Vivat Academia, Vol 154 (2021)
Tradicionalmente, la investigación sobre heurísticas de precios se realiza de forma desvinculada de las estrategias de comunicación en las que se enmarcan los productos y servicios. Este estudio plantea la pregunta de si la heurística de precios
Externí odkaz:
https://doaj.org/article/25a299d1f42b43b0850f928f729b3896
Autor:
Luis Manuel Cerdá Suárez, Jesús Alberto Valero Matas, Martha Cecilia Jaramillo Cardona, Margarita Ramírez Ramirez
Publikováno v:
Frontiers in Psychology, Vol 10 (2020)
San Diego and Tijuana configure two big cities that have faced each other across the international boundary between United States and Mexico for over 180 years. Within this context, the relationship emerging at the border can be characterized under d
Externí odkaz:
https://doaj.org/article/2092ae100e6840139c5c05b50821e7fb
Publikováno v:
Management Letters/Cuadernos de Gestión, Vol 18, Iss 2, Pp 15-36 (2018)
As a consequence of the increasing importance of the organic food in several countries, there are many theoretical and empirical studies focused on analyzing whether the health values or rather the environmental attitudes of the restaurateurs, are th
Externí odkaz:
https://doaj.org/article/83534e1190334a25839aa600b9093773
Autor:
Aurora Martínez-Martínez, Luis Manuel Cerdá Suárez, Roberto Sánchez Montero, Eva Asensio del Arco
Publikováno v:
Journal of Industrial Engineering and Management, Vol 11, Iss 2, Pp 276-289 (2018)
Purpose: The aim of this study is to investigate the importance of Knowledge Management as a tool for improving business processes in a different context from the industrial organizations, as an archaeological museum. Design/methodology/approach: Us
Externí odkaz:
https://doaj.org/article/e915269c9a234ef5823bec1cfdd9bdde
Autor:
Luis Manuel Cerdá Suárez
Publikováno v:
Bajo Palabra, Iss 24, Pp 591-592 (2020)
Sociología de la identidad estadounidense: qué les ha unido y les divide hoy Antonio Sánchez Bayón Editorial: Sindéresis. Madrid, 2019. ISBN: 978-84-16262-71-7. Depósito legal: M-17511-2019.
Externí odkaz:
https://doaj.org/article/b4cb58bb7f95476cac4baa9f9c4eb32a
Autor:
Luis Manuel Cerdá-Suárez, Juan Felipe Espinosa-Cristia, Karen Núñez-Valdés, Gerson Núñez-Valdés
Publikováno v:
Sustainability; Volume 15; Issue 11; Pages: 8559
An essential part of the economic and social system is the existence of sustainable companies worldwide. Despite the fact that the literature has described different kinds of innovations, organizations, and models regarding this topic, there is a nee
Autor:
Luis Manuel Cerdá Suárez
Publikováno v:
INTED2023 Proceedings.