Zobrazeno 1 - 4
of 4
pro vyhledávání: '"Lori D. Asbury"'
Publikováno v:
American Journal of Preventive Medicine. 34:S188-S193
Given the abundance of advertising and media that children and adolescents are exposed to today, it is increasingly important to incorporate nontraditional channels and venues in strategies designed to reach them. One such channel that the CDC's VERB
Publikováno v:
American Journal of Preventive Medicine. 34:S183-S187
A branding strategy was an integral component of the VERB ™ Youth Media Campaign. Branding has a long history in commercial marketing, and recently it has also been applied to public health campaigns. This article describes the process that the CDC
Publikováno v:
American journal of preventive medicine. 34
Given the abundance of advertising and media that children and adolescents are exposed to today, it is increasingly important to incorporate nontraditional channels and venues in strategies designed to reach them. One such channel that the CDC's VERB
Publikováno v:
American journal of preventive medicine. 34
A branding strategy was an integral component of the VERB Youth Media Campaign. Branding has a long history in commercial marketing, and recently it has also been applied to public health campaigns. This article describes the process that the CDC und