Zobrazeno 1 - 10
of 20
pro vyhledávání: '"Liudmyla DOROKHOVA"'
Publikováno v:
Organizations and Markets in Emerging Economies, Vol 14, Iss 2(28) (2023)
This paper aims to determine how using sexualised images in advertisements influences the attention and preference of consumers with a modern attitude towards gender stereotypes. This research used a methodological approach based on eye tracking of
Externí odkaz:
https://doaj.org/article/e08e756102cc4c01b85681de78bafc6a
Publikováno v:
Studies in Business and Economics, Vol 15, Iss 2, Pp 69-84 (2020)
The subject of the study was fitness services and interaction with consumers of its. It has been identified the main criteria for evaluating the fitness service by customers in process of decisions and selection of the fitness facilities for a visit
Externí odkaz:
https://doaj.org/article/161d9f235a4f452b81a4308869b8bc87
Publikováno v:
Montenegrin Journal of Economics, Vol 13, Iss 4, Pp 61-77 (2017)
At the beginning, the article briefly describes the features of the marketing complex household goods. Also provides an overview of some aspects of the market for indoor air purifiers. The specific subject of the study was the process of consumer
Externí odkaz:
https://doaj.org/article/80a850b9fcb04d39bd3898a6bf88f34b
Publikováno v:
Studies in Business and Economics. 18:101-117
The development of e-commerce requires the strengthening of this component of the pharmaceutical business while providing the population with medicines. Improving the operation of pharmacy websites is an important task with a significant marketing ef
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::04e0d7e1babe8d549537ffb10b768918
https://doi.org/10.2478/sbe-2023-0006
https://doi.org/10.2478/sbe-2023-0006
Publikováno v:
TEM Journal. :1034-1041
The study of consumer choice is an important classical research task for various markets for goods and services. This fully applies to new products and devices for household, personal monitoring, and self-monitoring of health status. In the last deca
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::ebc3e39f67c57b1c138471e9882ae86b
https://doi.org/10.18421/tem113-07
https://doi.org/10.18421/tem113-07
Publikováno v:
Journal of Management Analytics. 7:532-563
The goal of this study is to analyze and characterize customer expectations in the cosmetics sector. Within this framework, first, the extant literature is reviewed, and 12 most prominent performance measurement criteria are identified. Then, these c
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::9952fa1da6533753c39b721d8ed6bed2
https://doi.org/10.1080/23270012.2020.1818319
https://doi.org/10.1080/23270012.2020.1818319
Publikováno v:
SERIES III - MATEMATICS, INFORMATICS, PHYSICS. 13:347-362
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::307017fe98662a9cbbd177ca605d69f3
https://doi.org/10.31926/but.mif.2020.13.62.1.26
https://doi.org/10.31926/but.mif.2020.13.62.1.26
Autor:
Liudmyla Dorokhova, Oleksandr Dorokhov
Publikováno v:
Ukrainian Journal of Applied Economics. 5:244-254
Introduction. The computer modeling consumer behavior is very important in the context of a globalized market. More attention is paid to the consumption of manufactured goods and everyday items. Much less attention is paid to the service sector, in p
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::f6d629da8b2068c11e0d7daa37fd37eb
https://doi.org/10.36887/2415-8453-2020-1-29
https://doi.org/10.36887/2415-8453-2020-1-29
Publikováno v:
SERIES III - MATEMATICS, INFORMATICS, PHYSICS. 61:457-468
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::ada7cc5daef52208fd536a5014d101f2
https://doi.org/10.31926/but.mif.2019.61.12.2.23
https://doi.org/10.31926/but.mif.2019.61.12.2.23
Autor:
Oleksandr Dorokhov, Liudmyla Dorokhova
Publikováno v:
Bulletin of the Transilvania University of Brasov Series III Mathematics and Computer Science. 61:123-144
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::4ccb06c25757bdb77df49f0a0ac838ff
https://doi.org/10.31926/but.mif.2019.12.61.1.11
https://doi.org/10.31926/but.mif.2019.12.61.1.11