Zobrazeno 1 - 1
of 1
pro vyhledávání: '"Linda N. Taylor"'
Autor:
David H. McElreath, Daniel Adrian Doss, Russ Henley, Linda N. Taylor, Qiuqi Hong, Balakrishna Gokaraju, Steve L. Mallory, Raymond Tesiero
Publikováno v:
International Journal of Service Science, Management, Engineering, and Technology. 12:175-196
This article examined a variant of the capability maturity model integrated (CMMi) through the lens of market engineering process improvement. The population and sample represented a national array of U.S. marketing organizations. Using ANOVA, a 0.05
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::8047847135a8335328f14beaf9ccd7f0
https://doi.org/10.4018/ijssmet.2021050110
https://doi.org/10.4018/ijssmet.2021050110
