Zobrazeno 1 - 1
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pro vyhledávání: '"Lim Xiao En"'
Autor:
Varsha Ganatra, Daisy Mui Hung Kee, Pragya Goel, Rudresh Pandey, Priyanshi Goyal, Chian Lee Xuan, Hee Hui Mein, Lim Xiao En, Lee Jen Zen, Sonali Jamnik
Publikováno v:
International Journal of Tourism and Hospitality in Asia Pasific. 4:53-63
This study focuses on the brand image, experience, quality, and services offered by Starbucks that will bring customer loyalty from customer satisfaction. The study analyzes how customer loyalty and brand experience affect the quality improvements of