Zobrazeno 1 - 5
of 5
pro vyhledávání: '"Liliane Abboud"'
Publikováno v:
Abboud, L, Bruce, H & Burton, J 2023, ' I Can’t Always Get What I Want: Low Power, Service Customer (Dis)Engagement and Wellbeing ', European Journal of Marketing . https://doi.org/10.1108/EJM-04-2022-0266
Purpose This paper aims to examine experiences of low customer power in service interactions and the impact of those experiences on customers’ engagement and disengagement towards a firm. It subsequently identifies how such experiences may affect c
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::99c6b72a458d99c6d5cfa6cb07193104
https://doi.org/10.1108/EJM-04-2022-0266
https://doi.org/10.1108/EJM-04-2022-0266
Autor:
Liliane Abboud, Nabila As'ad, Bieke Henkens, Annelies Costers, Katrien Verleye, Nicola Bilstein
Publikováno v:
JOURNAL OF SERVICE MANAGEMENT
PurposeDyadic interactions between customers and service providers rarely occur in isolation. Still, there is a lack of systematic knowledge about the roles that different types of nontechnological third parties – that is, other customers, pets, ot
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::91097d5e6bda61a139340e52920fdbbc
https://pub.uni-bielefeld.de/record/2949314
https://pub.uni-bielefeld.de/record/2949314
Publikováno v:
Enlightened Marketing in Challenging Times ISBN: 9783030425449
As academics and scholars are increasingly recognizing customers’ active role in shaping their service experience and co-creating value, the marketing literature has witnessed a significant rise in research on customer engagement. According to Brod
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::63a1a10a4d58cc1c53dc28f83647ee17
https://doi.org/10.1007/978-3-030-42545-6_173
https://doi.org/10.1007/978-3-030-42545-6_173
Publikováno v:
University of Manchester-PURE
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=dedup_wf_001::3974a99fc9e4669ea717c100ff1d428c
https://pureprojects.ppad.man.ac.uk/portal/en/publications/mapping-the-dynamics-between-customer-engagement-and-empowerment(40eaf406-d7cc-490c-87f4-4794e85f5b06).html
https://pureprojects.ppad.man.ac.uk/portal/en/publications/mapping-the-dynamics-between-customer-engagement-and-empowerment(40eaf406-d7cc-490c-87f4-4794e85f5b06).html
Autor:
Amin Nazifi, Liliane Abboud, Victoria Story, Anthony Grimes, Judy Zolkiewski, Claire Hannibal, Katrien Verleye
Publikováno v:
JOURNAL OF BUSINESS RESEARCH
In service ecosystems not all actors have direct relationships with end users, yet they are often critical for delivering better service experiences. Specific events (e.g. service failures) may require these supporting actors, who are often hidden du
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::d6ffc7c71ab2e454d5c47fd790f00c4b