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pro vyhledávání: '"Liizza Diana Manzil"'
Autor:
Liizza Diana Manzil, Amelindha Vania
Publikováno v:
Jurnal Informatika Ekonomi Bisnis. :217-221
The trend that is happening nowadays is online transactions through live-streaming or what is commonly known as live-streaming shopping. This study aims to determine the effect of live-streamers on purchase intention with consumer trust as an interve