Zobrazeno 1 - 4
of 4
pro vyhledávání: '"Liang, Wai Ki"'
Autor:
Liang, Wai Ki1 brianwkliang@uic.edu.hk, Corkindale, David2
Publikováno v:
International Journal of Market Research. Jan2019, Vol. 61 Issue 1, p50-63. 14p. 1 Color Photograph, 1 Diagram, 4 Charts, 4 Graphs.
Autor:
Liang, Wai Ki1 (AUTHOR) brianliang@uic.edu.hk, Corkindale, David2 (AUTHOR)
Publikováno v:
Services Marketing Quarterly. Jul-Sep2016, Vol. 37 Issue 3, p156-170. 15p.
Autor:
Kairupan, Joshua Hezekiah1 Joshua.hezekiah@binus.ac.id, Rahyadi, Irmawan1 irmawan.rahyadi@binus.ac.id
Publikováno v:
Journal of Syntax Literate. Apr2022, Vol. 7 Issue 4, p3537-3552. 16p.
Autor:
David Corkindale, Wai Ki Liang
Publikováno v:
International Journal of Market Research. 61:50-63
The influence of electronic Word of Mouth (eWOM) on consumers’ perceptions of price,allowing for consumers having different price acceptability levels, was examined through nine online experiments. Three valences of eWOM were systematically examine