How Using Parental Control Software Can Enhance Parents’ Well-Being: The Role of Product Features on Parental Efficacy and Stress

Autor: Laurent Bertrandias, Yohan Bernard, Leila Elgaaied-Gambier

Publikováno v: Journal of Interactive Marketing. 58:280-300

Today, children's smartphone overuse and digital addiction are among parents’ top concerns. To address this issue, technology firms have developed services to help parents monitor their children's screen time. The literature on the impact of parent

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_________::88a7ce49d4391bdcb5761e4ffa7d8252
https://doi.org/10.1177/10949968221144270

The green mate appeal: Men's pro‐environmental consumption is an honest signal of commitment to their partner

Autor: Leila Elgaaied-Gambier, Sylvie Borau, Camilla Barbarossa

Publikováno v: Psychology and Marketing
Psychology and Marketing, Wiley, 2021, 38 (2), pp.266-285. ⟨10.1002/mar.21321⟩

National audience; Green consumption is associated with femininity. This green‐feminine stereotype has been accused of deterring men from buying green products to protect their gender identity. Here, we investigate whether men can benefit from this

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_dedup___::e6aef647b76e9b992edd40c0d29a0695
https://doi.org/10.1002/mar.21321

Cutting the Internet's Environmental Footprint: An Analysis of Consumers' Self-Attribution of Responsibility

Autor: Leila Elgaaied-Gambier, Yohan Bernard, Laurent Bertrandias

Publikováno v: Journal of Interactive Marketing
Journal of Interactive Marketing, Elsevier, 2020, 50, pp.120-135. ⟨10.1016/j.intmar.2020.02.001⟩

International audience; This research project investigates consumers' willingness to adopt online pro-environmental behaviors. First, we conducted an exploratory qualitative study that revealed respondents' low awareness of the environmental impact o

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_dedup___::feda3beaab14d95163053fbc32ced768
https://hal-univ-bourgogne.archives-ouvertes.fr/hal-02553306

Using descriptive norm appeals effectively to promote green behavior

Autor: Fanny Reniou, Elisa Monnot, Leila Elgaaied-Gambier

Publikováno v: Journal of Business Research
Journal of Business Research, Elsevier, 2018, 1, pp.179-191. ⟨10.1016/j.jbusres.2017.09.032⟩
Journal of Business Research, Elsevier, 2018, 82

Considering that descriptive norm appeals are only effective when they are framed positively, this research investigates the efficacy of such norms in a context in which the prevalent behavior is not environmentally friendly. Using an infomercial pro

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_dedup___::9bad61ba948b4053720d91d787b2bd97

Going green to fit in - understanding the impact of social norms on pro-environmental behaviour, a cross-cultural approach

Autor: Leila Elgaaied-Gambier, Barbara Culiberg

Publikováno v: International Journal of Consumer Studies. 40:179-185

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_________::ddf55edadd6956ee91b8b7f8ee3e7b49
https://doi.org/10.1111/ijcs.12241