Zobrazeno 1 - 10
of 17
pro vyhledávání: '"Lee Phillip McGinnis"'
Publikováno v:
Journal of Agribusiness in Developing and Emerging Economies. 13:490-503
PurposeThe paper aims to understand the role of sensory quality scoring used at the competition auctions on pricing outcomes and how the auction process could be improved to increase sustainability in the specialty coffee market.Design/methodology/ap
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::7bd0fd3c27861935ee3874486700c420
https://doi.org/10.1108/jadee-07-2021-0186
https://doi.org/10.1108/jadee-07-2021-0186
Publikováno v:
Journal of Policy Research in Tourism, Leisure and Events. 13:59-76
This paper addresses the dearth of research regarding why the golf industry, specifically in the United States, is stagnating and, in some cases, losing participants. We focus on why Millennials ar...
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::83963899f9e991a93aac46fec6f7dfd6
https://doi.org/10.1080/19407963.2019.1662427
https://doi.org/10.1080/19407963.2019.1662427
Publikováno v:
Qualitative Market Research: An International Journal. 22:414-434
Purpose Unlike artists using sartorial flair and flamboyant identities to shock and engage audiences, Bruce Springsteen is relatable, stable, consistent and authentic. Based on qualitative interviews of Springsteen fans of various levels, it is sugge
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::38d992d5d416149ab2df97b270c30f1a
https://doi.org/10.1108/qmr-01-2017-0028
https://doi.org/10.1108/qmr-01-2017-0028
Publikováno v:
Journal of Labor and Society. 22:197-213
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::ccb528c3f72d7564a814dd2019310110
https://doi.org/10.1111/wusa.12387
https://doi.org/10.1111/wusa.12387
Publikováno v:
Journal of Service Management. 28:563-592
Purpose The understanding of the motives for consumers’ support of business underdogs is generally limited. The purpose of this paper is to help address this important research topic by conceptualizing underdog affection as a theoretical construct
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::c8bead25ea14af24133cdd1a0c6b112d
https://doi.org/10.1108/josm-02-2016-0052
https://doi.org/10.1108/josm-02-2016-0052
Autor:
Allard C.R. van Riel, Mohammad G. Nejad, Lee Phillip McGinnis, Jie J. Zhang, Milos Bujisic, Paul A. Phillips
PurposeWhile innovative service systems may create substantial value for certain stakeholders, they often destroy value for others. This value paradox frequently leads to unsustainable service systems. The purpose of this paper is to explore the use
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::341dd3f92d5f725d6350cf26cf33d13f
http://hdl.handle.net/1942/29830
http://hdl.handle.net/1942/29830
Publikováno v:
International Journal of Sport Communication. 9:167-190
Using a grounded theory method of inquiry, this research developed a question-based framework that integrates the WH questions (what, why, when, where, who, and how) with knowledge types (structural, declarative, and procedural) and context (objectiv
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::e42bc9f0008527a3e9d12fdd2b7a0da2
https://doi.org/10.1123/ijsc.2016-0014
https://doi.org/10.1123/ijsc.2016-0014
Autor:
Lee Phillip McGinnis, Robert Davis
Publikováno v:
Journal of Retailing and Consumer Services. 28:252-262
This research develops a theoretical model that provides new insight into excessive consumption and identification based on the consumption of rugby and brand biography of the All Blacks. This paper is grounded in Maori protocols and the spiritual re
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::863a500e04d4f9ddbe6fc8566a5c6963
https://doi.org/10.1016/j.jretconser.2015.10.002
https://doi.org/10.1016/j.jretconser.2015.10.002
Publikováno v:
International Journal of Advertising. 34:495-514
The study investigates individual differences in attitudes towards brands being positioned as underdogs in advertising from an emotional perspective. We argue that the personality trait of empathic concern moderates the underdog effect on brand attit
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::698e7257992234ee1dbd2783b323c9eb
https://doi.org/10.1080/02650487.2014.996199
https://doi.org/10.1080/02650487.2014.996199
Publikováno v:
Human Resource Development Review. 13:234-262
In this conceptual piece, we take a narrative approach to explicating the gap between organizational theory and practice. The narrative pentad ( what, why, how, who, and when/ where) represents six narrative questions metaphorically mapped to the fiv
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::efa05fc4a1c8417e970bef1bf12a8946
https://doi.org/10.1177/1534484313495853
https://doi.org/10.1177/1534484313495853