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Autor:
Goh Kai Wen, Dilip D, Go Sin Yee, Lee Chiew Ying, Gerald Reynaldo Tandra, Daisy Mui Hung Kee, Padmalini Singh, Liem Gai Sin, Mohammed Shammas, Fong Kai Ling
Publikováno v:
International Journal of Tourism and Hospitality in Asia Pasific. 4:34-42
The purpose of this study is to examine the impact of e-commerce websites on consumer’s buying behavior of AirAsia and to provide suggestions to AirAsia to improve its consumer’s shopping experience on its e-commerce website. This research applie
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::c5741b950f1a440be72c3d5de967a9a7
https://doi.org/10.32535/ijthap.v4i1.1019
https://doi.org/10.32535/ijthap.v4i1.1019
