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pro vyhledávání: '"Lead User interaction"'
Autor:
Knoll, Daniel, Johnsson, Viktoria
This study explores how high technology companies interact with their Lead User throughout the innovation process. Thereby, the study focuses on the interaction, after a company approached their Lead User. By using existing literature on the Lead Use
Externí odkaz:
http://urn.kb.se/resolve?urn=urn:nbn:se:hh:diva-28984