Výsledky vyhledávání - "Laurence P. Dowd"

Autor: Laurence P. Dowd

Publikováno v: Journal of Marketing. 23:257-262

Japanese wholesale marketing methods are quite different from those in the United States. Many manufacturers engage in no marketing activities at all; and even those which have sales departments usually relegate them to a subordinate position! Even m

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_dedup___::145039e1492bfb93558e4dfc38411756
https://doi.org/10.1177/002224295902300304

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The Fourth Dimension of Education for International Business

Autor: Laurence P. Dowd

Publikováno v: Journal of International Business Studies. 4:65-74

Education for international business management must be as dynamic as the management decision making process. The traditional three approaches all suffer from serious weaknesses. Most important, learning is separated from real decision making under c

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_dedup___::70b799325c6cfa05fe1b7cce6cd9d612
https://doi.org/10.1057/palgrave.jibs.8490761

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Marketing Articles in Review

Publikováno v: Journal of Marketing. 26:90-113

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_________::a8051401cee7c1a6312610006fae8fef
https://doi.org/10.1177/002224296202600119

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Is the United States Being Priced Out of World Markets?

Autor: Laurence P. Dowd

Publikováno v: Journal of Marketing. 25:1-8

The ideas contained in this article were first presented in a summarized form at the International Marketing Session of the American Marketing Association Conference in December, 1959, and subsequently delivered in an expanded version at the Eighth A

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=doi_dedup___::869428b93a6445bd3a507c1cefb6b1b3
https://doi.org/10.1177/002224296002500101

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