Zobrazeno 1 - 6
of 6
pro vyhledávání: '"Larasati Ayu Sekarsari"'
Publikováno v:
Jurnal Aplikasi Manajemen, Vol 21, Iss 2, Pp 516-533 (2023)
loyalty programs in banking need to look at the dynamics of female consumers, especially when digital businesses dominate marketing transactions. In the literature, segmentation studies are mostly carried out on retail services, airlines, and hotels,
Externí odkaz:
https://doaj.org/article/3f6df0130d87462e8e635687e928382e
Autor:
Yudi Sutarso, Larasati Ayu Sekarsari, Ersa Annisatul Hidayati, Hane Andariksa, Meytita Zafira Putri
Publikováno v:
Jurnal Ekonomi dan Bisnis, Vol 25, Iss 2, Pp 381-400 (2022)
This research emphasizes the importance of digital wallet customer segmentation, mainly based on customer risk perceptions during the Covid-19 pandemic. The fundamental contribution of the study was to explain the concept of perceived risk in a digit
Externí odkaz:
https://doaj.org/article/f986c9cd61b1405a8ef5157faca701ed
Publikováno v:
Jurnal Manajemen Dan Kewirausahaan, Vol 6, Iss 2, Pp 170-180 (2018)
This study aims to describe and analyze the motivations of using internet banking with gender as the moderation to representation the consumer behavior which can provide design of marketing strategies based on customers’ desires and needs. The samp
Externí odkaz:
https://doaj.org/article/ae0696dc96214cc9921979e192d76beb
Autor:
Meytita Zafira Putri, Hane Andariksa, Ersa Annisatul Hidayati, Larasati Ayu Sekarsari, Yudi Sutarso
Publikováno v:
Jurnal Ekonomi dan Bisnis. 25:381-400
This research emphasizes the importance of digital wallet customer segmentation, mainly based on customer risk perceptions during the Covid-19 pandemic. The fundamental contribution of the study was to explain the concept of perceived risk in a digit
Publikováno v:
JPM PAMBUDI; Vol 2 No 1 (2018): JPM Pambudi; 42-47
The purpose of this public service program is to empower the Kartika Utama SMEs and Schonheit Goods SMEs as SMEs that partner with each other in marketing bag products. Kartika Utama SMEs as an SMEs that produces bags, while Schonheit Goods SMEs as a
Autor:
Larasati Ayu Sekarsari
Publikováno v:
KINERJA. 15:108
Tujuan dari penelitian ini adalah untuk menjelaskan hubungan antara restaurant image, perceived value, customer satisfaction, dan behavioral intention pada casual dining restaurant di Kota Surabaya Jumlah sampel pada penelitian ini adalah sebanyak 20