Zobrazeno 1 - 10
of 91
pro vyhledávání: '"Lamberto Zollo"'
Publikováno v:
Spanish Journal of Marketing-ESIC, Vol 22, Iss 2, Pp 122-141 (2018)
Purpose - This paper presents an in-depth investigation on how brands may concur to the co-creation of consumers’ experiences. In particular, the purpose of this paper is to clarify the main types of co-created experiences that consumers may encoun
Externí odkaz:
https://doaj.org/article/6d6f68ac41f943a6a290109c0da1226d
Publikováno v:
Symphonya, Iss 2 (2019)
Big data and big data analytics’ (BDA) importance for business management is growing at an unmatched pace. Such datasets, and the techniques to analyse them, are indeed able to inundate organizations with huge quantities of precious information. Bu
Externí odkaz:
https://doaj.org/article/788de06527834eee93544866c319f091
Publikováno v:
Journal of Entrepreneurship, Management and Innovation, Vol 14, Iss 2, Pp 19-48 (2018)
Social entrepreneurship is one of the most discussed issues in recent management literature. In partcular, social entrepreneurship has recently gained the atenton of management scholars interested in understanding its sociological and anthropological
Externí odkaz:
https://doaj.org/article/7a6a434275e24cc7b4a2fb4ccbc978aa
Publikováno v:
Il Capitale Culturale: Studies on the Value of Cultural Heritage, Vol 0, Iss 13, Pp 267-297 (2016)
Lo scopo di questo articolo è di comprendere quali elementi intangibili del patrimonio culturale influenzino maggiormente la percezione di una destinazione turistica. La metodologia utilizzata è di natura qualitativa; in particolare sarà utilizzat
Externí odkaz:
https://doaj.org/article/68c602cd62314e209a34f79334e0c625
Publikováno v:
International Journal of Manpower. 44:599-617
PurposeThe present work investigates the micro-mechanisms underlying the link between psychological contract violation (PCV) and incivility in women employees. Building on social exchange theory (SET) and the norm of reciprocity, the authors utilized
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::a781c5041979da2426ca78054d89d7b5
https://doi.org/10.1108/ijm-06-2021-0340
https://doi.org/10.1108/ijm-06-2021-0340
Publikováno v:
Business Strategy and the Environment. 32:2399-2419
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::50d8bfc953dd00789aa265006a4252ff
https://doi.org/10.1002/bse.3255
https://doi.org/10.1002/bse.3255
Publikováno v:
International Journal of Consumer Studies. 47:751-766
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::0941c8b9c60e82986754b08c8badced9
https://doi.org/10.1111/ijcs.12868
https://doi.org/10.1111/ijcs.12868
Publikováno v:
Journal of Management Development, 2016, Vol. 35, Issue 6, pp. 789-801.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/JMD-09-2015-0130
Why do consumers free ride? Investigating the effects of cognitive effort on postpurchase dissonance
Publikováno v:
Journal of Consumer Marketing. 39:417-431
Purpose Building on the theoretical paradigms of consumer free-riding and cognitive dissonance, this study aims to evaluate whether consumers’ cognitive effort when making a purchase decision impacts upon the relationship between free-riding habits
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::a6a42865de9efe047a80e3bc1bc963c0
https://doi.org/10.1108/jcm-02-2021-4436
https://doi.org/10.1108/jcm-02-2021-4436
Publikováno v:
International Journal of Advertising. 41:868-891
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::7514989ee8eacb0aeac91a0f96ae971a
https://doi.org/10.1080/02650487.2022.2025735
https://doi.org/10.1080/02650487.2022.2025735