Zobrazeno 1 - 8
of 8
pro vyhledávání: '"LE TAN BUU"'
Publikováno v:
Business and Economic Horizons. 13(5):722-735
Externí odkaz:
https://www.ceeol.com/search/article-detail?id=665768
Publikováno v:
Journal of Food Products Marketing. 26:385-400
The study applied the mixed-method approach to measure sponsorship and public relations, and their influences on Aaker’s four dimensions of brand equity. Applying scale development and Structural E...
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::7d59b1b3a071cd4432db73ece8b13d85
https://doi.org/10.1080/10454446.2020.1790459
https://doi.org/10.1080/10454446.2020.1790459
Autor:
Le Tan Buu, Pham Ngoc Y
Publikováno v:
Science & Technology Development Journal - Economics - Law and Management. 3:153-165
The paper aims at defining and measuring key internal factors which impact on export performance of vegetable and fruit export firms in Ho Chi Minh City, Lam Dong, Dong Nai, Binh Duong, Vung Tau, Binh Phuoc, Tay Ninh, Long An và Tien Giang province.
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::eb63df8cc130f9b2d6dd19c690a69487
https://doi.org/10.32508/stdjelm.v3i2.552
https://doi.org/10.32508/stdjelm.v3i2.552
Publikováno v:
Journal of Asian Business and Economic Studies. 222:124-141
Outsourcing of logistics services has become popular since the beginning of the 21st century. Along with increasingly great changes in supply of logistics services, exploring customers’ demand and core criteria affecting decisions to select logisti
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::8749c85700465f49ae472d1c1d03fda8
https://doi.org/10.24311/jabes/2014.222.08
https://doi.org/10.24311/jabes/2014.222.08
Autor:
BUI THANH TRANG, LE TAN BUU
Publikováno v:
Journal of Economics Development. 215:135-146
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::f4326446a374098c2ac40da60156585f
https://doi.org/10.24311/jed/2013.215.06
https://doi.org/10.24311/jed/2013.215.06
Autor:
Bùi Thanh Tráng, Lê Tấn Bửu
Publikováno v:
Tạp chí Khoa học Đại học Mở Thành phố Hồ Chí Minh - Kinh tế và Quản trị kinh doanh, Vol 10, Iss 3, Pp 98-108 (2020)
Coffee export in Vietnam has increased rapidly in recent years, ranking second in the world in terms of yields and export turn-over, but the revenue and profit of coffee export businesses are always affected by external and internal factors which lea
Externí odkaz:
https://doaj.org/article/c4de86a487d84b0585922f67bd8d7a3c
Autor:
Lê Tấn Bửu, Lê Đăng Lăng
Publikováno v:
Tạp chí Khoa học Đại học Mở Thành phố Hồ Chí Minh - Kinh tế và Quản trị kinh doanh, Vol 10, Iss 1, Pp 98-110 (2020)
This study aims to develop a model of brand equity and explore the relationships between seller’s quality, warranty quality and dimensions of brand equity. The qualitative research and the quantitative research methods are applied. The data is coll
Externí odkaz:
https://doaj.org/article/f97f520de7074fbaa92b6a837fac8f31
Autor:
Nguyễn Huy Tuân, Lê Tấn Bửu
Publikováno v:
Tạp chí Khoa học Đại học Mở Thành phố Hồ Chí Minh - Khoa học Xã hội, Vol 15, Iss 1, Pp 123-147 (2020)
This study focuses on the antecedents of Reverse logistics implementation at electronic retailers. By adding Corporate reputation as a new factor, the new theoretical model is established through processing both qualitative and quantitative data.
Externí odkaz:
https://doaj.org/article/706cb9152de4468f8175a47a3cb86518