Zobrazeno 1 - 9
of 9
pro vyhledávání: '"L N Fedotova"'
Autor:
L N Fedotova
Publikováno v:
RUDN Journal of Studies in Literature and Journalism, Vol 0, Iss 3, Pp 111-118 (2016)
This article discusses aspects of the development of advertising in Russia and the place of international advertising in particular. The main features are the volume of international advertising and the audience motives in the consumption of such inf
Externí odkaz:
https://doaj.org/article/fca3c788918c4f92a4563fed4c28ad40
Autor:
L N Fedotova
Publikováno v:
RUDN Journal of Studies in Literature and Journalism, Vol 0, Iss 4, Pp 98-107 (2012)
The paper discusses main aspects of the global information environment in the “global-national” paradigm. The features of the process such as global information channels existence, intercultural communication importance in the modern world are th
Externí odkaz:
https://doaj.org/article/7991ba3c707a45f0a778b2613ba0b1e5
Autor:
L N Fedotova
Publikováno v:
RUDN Journal of Studies in Literature and Journalism, Vol 0, Iss 3, Pp 41-50 (2011)
The article deals omission ability of the public opinion actualization canals: in what degree we can get information about the public opinion of the whole country, studying the different opportunity (meeting, press, speeches in parliaments and so on)
Externí odkaz:
https://doaj.org/article/185c1e1c75114467847bbee6544ede39
Autor:
L N Fedotova
Publikováno v:
RUDN Journal of Studies in Literature and Journalism, Vol 0, Iss 1, Pp 74-85 (2010)
The article deals with the relations веtween these practices. The modern polls were born during the democratic tendencies in societies, when the large role of the mass became clear. Journalism, also, appeared as a neediness to reflect the complex d
Externí odkaz:
https://doaj.org/article/3f817b4fe9304d27afe16090495959f2
Autor:
L N Fedotova
Publikováno v:
RUDN Journal of Studies in Literature and Journalism, Vol 0, Iss 2, Pp 57-66 (2008)
The article deals with actual practice of business structures in Russia: so named corporative publications which have the aim to build an effective Public Relations.
Externí odkaz:
https://doaj.org/article/da290dceb3f94f748072110a53fc155a
Autor:
L. N. Fedotova
Publikováno v:
Izvestia Ural Federal University Journal Series 1. Issues in Education, Science and Culture. 27:215-226
The attitude of the population to other countries is considered, taking into account two tendencies of the last one and a half centuries: globalization, which is based on economic processes with their interdependence of individual players from each o
Autor:
L. N. Fedotova
Publikováno v:
Sociological Research. 53:49-60
The article analyzes the functioning of advertising in today's Russia as part of the process of social transformations in society, with an emphasis on the participation of social institutions. It examines the specific problem of "advertising as a val
Publikováno v:
Soviet Atomic Energy. 42:211-214
Publikováno v:
Soviet Atomic Energy. 24:595-597