Zobrazeno 1 - 2
of 2
pro vyhledávání: '"Kwesi Sakyi-Gyinae"'
Autor:
Kwesi Sakyi-Gyinae, Maria Holmlund
Publikováno v:
Technology Innovation Management Review, Vol 8, Iss 5, Pp 36-43 (2018)
This study was conducted in response to calls from the research community and industry for a greater empirical exploration of value propositions. It uses customer value-in-use as a starting point and employs empirical data on value propositions in a
Externí odkaz:
https://doaj.org/article/982dda50df92418e920bf0f86a7655e8
Autor:
Maria Holmlund, Kwesi Sakyi-Gyinae
Publikováno v:
Technology Innovation Management Review, Vol 8, Iss 5, Pp 36-43 (2018)
This study was conducted in response to calls from the research community and industry for a greater empirical exploration of value propositions. It uses customer value-in-use as a starting point and employs empirical data on value propositions in a
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::60b4d12237d17ee3bf175345fd066b9a
https://doi.org/10.22215/timreview/1157
https://doi.org/10.22215/timreview/1157