Zobrazeno 1 - 1
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pro vyhledávání: '"Kumsook Koraklod"'
Publikováno v:
Procedia - Social and Behavioral Sciences. 228:402-406
The ever-changing business environment resulting from changing consumer behaviors, fierce competition and advances in technology affect the strategic positioning of a brand. Maintaining healthy brands or embarking on a rebranding or repositioning str
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::690efc6d9a6340a4b573a6c67dba03a8
