Zobrazeno 1 - 10
of 84
pro vyhledávání: '"Ku, Hsuan‐Hsuan"'
Autor:
Ku, Hsuan-Hsuan, Su, Fong-Yi
Publikováno v:
European Journal of Marketing, 2024, Vol. 58, Issue 10, pp. 2199-2231.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/EJM-04-2023-0274
Autor:
Ku, Hsuan-Hsuan, Chen, Yingting
Publikováno v:
Journal of Product & Brand Management, 2023, Vol. 32, Issue 6, pp. 958-971.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/JPBM-12-2021-3791
Autor:
Ku, Hsuan-Hsuan, Hsu, Yun-Hsuan
Publikováno v:
European Journal of Marketing, 2023, Vol. 57, Issue 8, pp. 2142-2172.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/EJM-06-2022-0467
Autor:
Ku, Hsuan-Hsuan, Chen, Pei-Ting
Publikováno v:
Journal of Product & Brand Management, 2022, Vol. 32, Issue 3, pp. 454-471.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/JPBM-07-2021-3592
Autor:
Ku, Hsuan-Hsuan1 (AUTHOR) hsuan@scu.edu.tw, Chen, Hsin-Yu1 (AUTHOR)
Publikováno v:
Journal of Marketing Management. Oct 2021, Vol. 37 Issue 13/14, p1436-1457. 22p. 1 Diagram, 3 Charts.
Autor:
Ku, Hsuan-Hsuan, Chang, Yi-Ting
Publikováno v:
Journal of Product & Brand Management, 2021, Vol. 30, Issue 8, pp. 1277-1287.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/JPBM-05-2020-2893
Publikováno v:
In Journal of Retailing and Consumer Services March 2021 59
Autor:
Ku, Hsuan-Hsuan
Publikováno v:
Marketing Intelligence & Planning, 2020, Vol. 39, Issue 1, pp. 140-150.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/MIP-10-2019-0533
Publikováno v:
Marketing Intelligence & Planning, 2020, Vol. 38, Issue 4, pp. 495-507.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/MIP-04-2019-0198
Autor:
Ku, Hsuan-Hsuan, Chen, Mei-Ju
Publikováno v:
European Journal of Marketing, 2020, Vol. 54, Issue 4, pp. 713-739.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/EJM-02-2018-0129