Zobrazeno 1 - 3
of 3
pro vyhledávání: '"Kristen L Sussman"'
Publikováno v:
Digital Health, Vol 8 (2022)
Objective The telemedicine industry has rapidly grown during the COVID-19 pandemic, and telemedicine has become a common form of care. The present study looks at the online conversation regarding telemedicine at the beginning of the pandemic and one
Externí odkaz:
https://doaj.org/article/a0868e6126164a969b966e36030497c8
Autor:
Kristen L. Sussman, Lindsay Bouchacourt, Laura F. Bright, Gary B. Wilcox, Michael Mackert, Aliza Steinberg Norwood, Brandon Shaun Allport Altillo
Publikováno v:
Digital Health, Vol 9 (2023)
Objective Addressing gaps in COVID-19 vaccine-hesitancy research, the current study aimed to add depth and nuance to the exploratory research examining vaccine-hesitant groups. Using a larger, but more focused conversation occurring on social media,
Externí odkaz:
https://doaj.org/article/923bd73cb0cc40c187ba8632c3e6314a
Digital consumer engagement: examining the impact of native advertising exposure in a social network
Publikováno v:
Journal of Research in Interactive Marketing. :1-18
PurposeThe digital environment afforded by social networks has created an opportunity to understand more clearly the impact of social media native advertising on advertising processing outcomes. Thus, the current study integrates native advertising w