Zobrazeno 1 - 5
of 5
pro vyhledávání: '"Krista Hill Cummings"'
Autor:
Jennifer A. Yule, Krista Hill Cummings
Publikováno v:
Yule, J A & Hill Cummings, K 2023, ' Conservative consumer disinterest in plant-based meat : A problem of message incongruence ', Appetite, vol. 187, 106574, pp. 1-10 . https://doi.org/10.1016/j.appet.2023.106574
The drive to encourage consumers to reduce animal meat protein has resulted in a substantial market for plant-based meat products. Despite willingness and acceptance among certain sectors of the population, there remains a large proportion of consume
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::07912e9841a9cb5d2a306ba756a6a97f
https://www.pure.ed.ac.uk/ws/files/350113083/YuleJCummingsKConservativeConsumerDisinterest.pdf
https://www.pure.ed.ac.uk/ws/files/350113083/YuleJCummingsKConservativeConsumerDisinterest.pdf
Autor:
Dennis Herhausen, Lauren Grewal, Krista Hill Cummings, Anne L. Roggeveen, Francisco Villarroel Ordenes, Dhruv Grewal
Publikováno v:
Journal of Marketing. American Marketing Association
To date, the literature offers multiple suggestions for how to recover from service failures, albeit without explicitly addressing customers’ negative, high-arousal states evoked by the failure. The few studies that do address ways to improve negat
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::bf619af5d0cc729110158eec6ed77350
https://research.vu.nl/en/publications/2985e9c6-1e41-4fa7-acd7-836f7b32e40f
https://research.vu.nl/en/publications/2985e9c6-1e41-4fa7-acd7-836f7b32e40f
Autor:
Jennifer A. Yule, Krista Hill Cummings
Publikováno v:
European Journal of Marketing. 54:1675-1702
PurposeThis study aims to propose that providers should tailor recovery responses to consumers’ emotional states to improve evaluations and behavioral intentions.Design/methodology/approachA multi-study approach comprising field and lab data was us
Autor:
Danielle Blanch-Hartigan, Krista Hill Cummings, Marianne Schmid Mast, Jennifer A. Yule, Victoria Smith
Publikováno v:
Patient Education and Counseling. 102:2330-2334
Objective Healthcare communication research, teaching, and practice is in a period of innovation and disruption from new technologies, consumerization, and emerging models of care delivery. The goal of this commentary is to discuss perceived barriers
Given that accurate trait judgments are related to myriad positive characteristics and outcomes, this chapter focuses on approaches for improving trait judgment accuracy. The chapter outlines potential trait judgment training approaches aligned with
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::5f5992103f9f7af090768fadf27fbf40
https://doi.org/10.1093/oxfordhb/9780190912529.013.21
https://doi.org/10.1093/oxfordhb/9780190912529.013.21