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Autor:
Kostić Ela
Publikováno v:
Marketing (Beograd. 1991), Vol 41, Iss 4, Pp 268-276 (2010)
Companies which do business in today's competitive environment, has to continuously work on improvement of theirs products and services, based on customers' needs. Most widely used method for examine customer expectations and measuring satisfaction i
Externí odkaz:
https://doaj.org/article/67b61f2ab3f4470d843cc5115cca600b
