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pro vyhledávání: '"Komulainen, H"'
Autor:
Komulainen, H. (Hanna)
This study explores customer perceived value in the context of emerging technology-intensive business service, in particular a mobile advertising service that is at the application phase of development. The purpose of the study is to conceptualise cu
Externí odkaz:
http://urn.fi/urn:isbn:9789514261817
Autor:
Tabas, A. M. (Abdollah Mohammadparast), Kansheba, J. M. (Jonathan Mukiza Peter), Komulainen, H. (Hanna)
Purpose: The entrepreneurial ecosystem (EE) literature is dominated by conceptual studies with insufficient theoretical foundations and empirical evidence on the micro-level. This study aims to explore the largely overlooked question of what the driv
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=od______2423::3dd9304804a865623529387c4438c8ba
http://urn.fi/urn:nbn:fi-fe2022122974078
http://urn.fi/urn:nbn:fi-fe2022122974078
Co-innovation between suppliers and their customers provides important benefits but is not without challenges. Especially in technologically complex industrial context co-innovation projects need careful planning and preparing. Through eight cases, t
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=od______2423::8b25153d40c522637e017ecc09b1969c
http://urn.fi/urn:nbn:fi-fe20201223102741
http://urn.fi/urn:nbn:fi-fe20201223102741
Purpose: This paper aims to explore the dynamics of value co-creation in the context of health care logistics by focusing on the change in the value creation spheres of a logistics service provider and its customer organization. Design/methodology/ap
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=od______2423::be9637e65d7740dc92bdfe4e03b8ae84
http://urn.fi/urn:nbn:fi-fe20201223102731
http://urn.fi/urn:nbn:fi-fe20201223102731
The development and diffusion of sustainable innovations are of interest to variety of actors, including actors from both public and private sectors. However, the mobilization of change in industry networks that can facilitate the commercialization o
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=od______2423::2593355e1a2cf125855cfb03c598bffd
http://urn.fi/urn:nbn:fi-fe2020111189938
http://urn.fi/urn:nbn:fi-fe2020111189938
The concept of the entrepreneurial ecosystem (EE) has recently attracted a lot of research attention. Despite the growing popularity, there is still a limited theoretical, empirical and conceptual understanding of the phenomenon. The purpose of this
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=od______2423::45f44c9bd397c2410f3c66d42a9d7ec4
http://urn.fi/urn:nbn:fi-fe2020082563058
http://urn.fi/urn:nbn:fi-fe2020082563058
Akademický článek
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Sustainability presents major challenges for societies and businesses all around the world. Different policy instruments, as well as regional and international innovation systems, are in place to advance the development of technologies that enable bo
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=od______2423::f391c776b6bb8cb0ea4cb9c7de25755f
http://urn.fi/urn:nbn:fi-fe2020100277843
http://urn.fi/urn:nbn:fi-fe2020100277843
Mobile advertising (m-advertising) is a subset of mobile marketing and refers to all forms of advertising via mobile phones or other mobile devices. M-advertising is becoming an important marketing channel for any type of company, notably for SMEs an
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=od______2423::48dcbaf70239ee0388466d1434f79044
http://urn.fi/urn:nbn:fi-fe2019101532873
http://urn.fi/urn:nbn:fi-fe2019101532873
Autor:
Komulainen, H. (Hanna)
Digitalization provides various opportunities for organizations to collect, analyze and exchange a massive amount of customer data. However, the extant research on customer data usage has mainly focused on how this could benefit firms and ignored the
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=od______2423::4c8c49f5229139379096d3ac3dc2ee43
http://urn.fi/urn:nbn:fi-fe201901101867
http://urn.fi/urn:nbn:fi-fe201901101867