Zobrazeno 1 - 7
of 7
pro vyhledávání: '"Kokku Randheer"'
Publikováno v:
International Journal of Commerce and Management, 2015, Vol. 25, Issue 4, pp. 627-640.
Publikováno v:
Journal of Marketing Research and Case Studies. :1-17
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::b057978ca8c19e7479471e3cd7e59c39
https://doi.org/10.5171/2017.799336
https://doi.org/10.5171/2017.799336
Publikováno v:
International Journal of Commerce and Management. 25:627-640
Purpose – The purpose of this study is to propose a unified model to connect the three subcomponents of the country of origin (COO) with price, quality and consumer perceptions of or intentions regarding a product. COO refers to the country with wh
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::64b0a0de9bdceb91b2f972d85b0aa232
https://doi.org/10.1108/ijcoma-05-2013-0047
https://doi.org/10.1108/ijcoma-05-2013-0047
Publikováno v:
Global Journal of Health Science
Smoking emerged as a social problem in many nations. Smoking is inflicting injuries to society including addiction, diseases, health damage, and loss of productivity. Individuals, institutions and governments are working to contain the menace of smok
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::bcf9384e60a16fb8363b82213907811f
http://europepmc.org/articles/PMC4825265
http://europepmc.org/articles/PMC4825265
Autor:
Kokku Randheer
Publikováno v:
International Business Research. 8
SERVQUAL was modified to suit a particular study context time and again. Some researchers contented SERVQUAL’s accuracy to measure service quality; others argued SERVPERF to be better scale to measure the service quality. SERVPERF was modified to m
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::b1fbcccd5f60912baa72c340d44e1b5f
https://doi.org/10.5539/ibr.v8n3p29
https://doi.org/10.5539/ibr.v8n3p29
Publikováno v:
International Journal of Marketing Studies. 3
In the current scenario of globalization, public transportation services (PTS) need to introspect sensitivity towards the quality of services offered. In this context, this study examined the commuters’ perception on service quality offered by the
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::4713f0f0a72dbe416af5da342c3e88c8
https://doi.org/10.5539/ijms.v3n1p21
https://doi.org/10.5539/ijms.v3n1p21
Autor:
Kokku Randheer
Publikováno v:
International Journal of Marketing Studies. 7:72
This study tested the existence of positive relationship between utilitarian values, hedonic values and consumer satisfaction. Further it also tested the significance of utilitarian and hedonic values influenced by consumer satisfaction affecting bra
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::ddab9a623ce7fb53301e8beb94e254a7
https://doi.org/10.5539/ijms.v7n6p72
https://doi.org/10.5539/ijms.v7n6p72