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pro vyhledávání: '"Kim, Jonathan S."'
Contextual Bandits is one of the widely popular techniques used in applications such as personalization, recommendation systems, mobile health, causal marketing etc . As a dynamic approach, it can be more efficient than standard A/B testing in minimi
Externí odkaz:
http://arxiv.org/abs/1909.03212
Effects of service failure on consumer responses across failure types: A moderating role of intimacy
Autor:
Jeon, Seongun, Kim, Jonathan S. *
Publikováno v:
In Australasian Marketing Journal (AMJ) February 2016 24(1):46-53
Autor:
Green, Paul E.1, Kim, Jonathan S.2
Publikováno v:
Journal of Advertising Research. Dec91, Vol. 31 Issue 6, p56-63. 8p. 2 Black and White Photographs, 4 Charts, 2 Graphs.
Publikováno v:
In Expert Systems With Applications 2003 24(3):287-294
Publikováno v:
Advances in Consumer Research. 2004, Vol. 31 Issue 1, p716-720. 5p. 7 Charts.
Autor:
Kim, Jonathan S., Katsuki, Saburo
Publikováno v:
Proceedings of the 1993 World Marketing Congress; 2015, p585-589, 5p
Autor:
Kim, Jonathan S., Ichitsubo, Koichi
Publikováno v:
Proceedings of the 1993 World Marketing Congress; 2015, p417-421, 5p
Autor:
Kim, Jonathan S., Green, Paul E.
Publikováno v:
Proceedings of the 1993 Academy of Marketing Science (AMS) Annual Conference; 2015, p350-354, 5p
Autor:
Kim, Jonathan S., Jallat, Frederic
Publikováno v:
Proceedings of the 1997 World Marketing Congress; 2015, p494-494, 1p
Autor:
Shoham, Aviv1, Rose, Gregory M.2, Bakir, Aysen3, Lufang Meng4, Brembeck, Helene5, Mandrik, Carter A.6, Fern, Edward F.7, Yeqing Bao8, Chingching Chang9, Cook, Daniel Thomas10, Kim, Jonathan S.11, Seung Baek11, Sungbin Cho12, Mulvey, Michael S.13, Stern, Barbara B.14, McLoughlin, Damien15, Easton, Geoff16, Wakefield, Kirk L.17, Stone, George W.18, Anderson, Laurel19
Publikováno v:
Advances in Consumer Research. 2004, Vol. 31 Issue 1, p692-765. 74p. 4 Diagrams, 18 Charts, 2 Graphs.