Zobrazeno 1 - 10
of 22
pro vyhledávání: '"Kenneth R. Bartkus"'
Publikováno v:
New England Journal of Entrepreneurship, Vol 18, Iss 1, Pp 9-26 (2015)
With data from the 2003 and 2005 National Minority Business Owners Survey, we examined the extent to which minority business owners differ from nonminority business owners in their reported use of adjustment strategies, and the relationship between t
Externí odkaz:
https://doaj.org/article/04c79efb275c4df7b348d5600c392ff0
Autor:
Stephen W. Litvin, Kenneth R. Bartkus
Publikováno v:
Tourism Review International. 23:79-86
Developing meaningful names for government units that promote tourism can serve to facilitate more efficient identification by interested others. While the process would appear to be relatively intuitive (i.e., use of descriptive/suggestive identifie
Autor:
Kenneth R. Bartkus
Publikováno v:
Tourism Review International. 21:221-239
Publikováno v:
Journal of Family and Economic Issues. 38:1-17
The objectives of this study were to explore the adjustment strategies employed by minority female owners of small family firms and to compare their use of adjustment strategies with those of their male counterparts. There were significant gender dif
Autor:
Kenneth R. Bartkus
Publikováno v:
Tourism Review International. 22:169-170
Publikováno v:
Journal of Marketing Education. 37:76-87
Given the presumed importance of social media to marketing, along with the apparent lack of research concerning social media curriculum development, the purpose of this study is to conduct a systematic analysis of social media curriculum through the
Publikováno v:
New England Journal of Entrepreneurship, Vol 18, Iss 1, Pp 9-26 (2015)
With data from the 2003 and 2005 National Minority Business Owners Survey, we examined the extent to which minority business owners differ from nonminority business owners in their reported use of adjustment strategies, and the relationship between t
Publikováno v:
Journal of Hospitality Marketing & Management. 24:216-228
Comment cards are a common way to obtain timely customer feedback. Prior research has shown, however, that comment cards are often poorly designed. As such, researchers have identified areas where improvements can be made. Despite these efforts, ther
Publikováno v:
American Journal of Business Education (AJBE). 5:693-704
Participation in extracurricular activities has long been recognized as having important benefits for business students, including the development of competencies relevant to future career success. Unfortunately, a review of the literature suggests t
Publikováno v:
American Journal of Business Education (AJBE). 3:97-102
The purpose of this paper is to propose an innovative approach to engaged learning. Founded on the principles of a scholarly think-tank and administered along the lines of a consulting organization, the proposed ‘Research Group’ framework is desi