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pro vyhledávání: '"Kenneth C.C. Yang"'
Autor:
Kenneth C.C. Yang
As virtual reality approaches mainstream consumer use, new research and innovations in the field have impacted how we view and can use this technology across a wide range of industries. Advancements in this technology have led to recent breakthroughs
Publikováno v:
Journal of International Communication. 11:87-100
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::8329e3f724f16196075d191f359a96cf
https://doi.org/10.1080/13216597.2005.9751985
https://doi.org/10.1080/13216597.2005.9751985
Autor:
Kenneth C.C. Yang
Publikováno v:
Revolution in Marketing: Market Driving Changes ISBN: 9783319117607
Mobile advertising refers to advertisements delivered through a wireless equipment or network. The present research employs concepts from the Extended Technology Acceptance Model (TAM2) and examines how social influence and past adoption behavior inf
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::12b993915d9b76193625dee8ed000e2d
https://doi.org/10.1007/978-3-319-11761-4_79
https://doi.org/10.1007/978-3-319-11761-4_79
Autor:
Kenneth C.C. Yang, Chung-Yi Cheng
The rise of the Internet has facilitated net activism among many virtual gay communities in Taiwan. The communication role that the Internet plays is in particular vital, because homosexuality is still considered a taboo in Taiwan's society. Cyberspa
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::d25c63c6927f39331ee782f1380e80f5
https://doi.org/10.1108/s0275-7982(2011)0000006011
https://doi.org/10.1108/s0275-7982(2011)0000006011